Sat.Feb 22, 2025 - Fri.Feb 28, 2025

Remove content-placement-crm
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How data-driven email nurturing transforms the B2B sales funnel

Martech

Tools like HubSpot, Marketo and Pardot use marketing automation to send hyper-relevant messaging based on data points such as job title, product of interest and level of content engagement. For example, automation software can create follow-up tasks for sales only when a contact engages with specific high-value content.

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The Zero-Click Internet: What It Means for Your Marketing Strategy

Duct Tape Marketing

During our conversation, Rand explained how zero-click searcheswhere users find answers directly on Google without clicking on external linksare reshaping SEO strategy, content marketing, and online visibility. 08:34] How Do Content-Reliant Businesses Survive? [14:30] 14:30] Is Google Dead? [16:50] The zero click internet is here.