Sprout Social

MARCH 27, 2025

By 2027, that figure is expected to balloon to $500 billion. Forecast to reach half-a-trillion dollars by 2027, the value of the creator economy has exploded due to cultural shiftsincluding massive increases in digital content consumption during and following lockdowns, and the subsequent elevation of online culture to the mainstream.

Gen Z 97

Gen Z Affiliate Marketing Influencer Marketing User-Generated 97

Hubspot Marketing

MARCH 8, 2024

HubSpot , 2024) Social media is 3rd place in terms of channels where consumers are most receptive to advertising. HubSpot , 2024) Ecommerce Growth Statistics Retail ecommerce sales are projected to reach more than eight trillion dollars by 2027. trillion USD by 2027. trillion USD by 2027. trillion USD market cap.

eCommerce 123

eCommerce Gen Z B2C Shoppers 123

SocialPilot

JANUARY 16, 2024

If your curiosity is tingling, you’re in the right place. billion people will be reachable through social media advertising by 2027. By 2027, it is estimated that $247.30 In 2022, Facebook generated nearly $114 billion dollars in advertising revenue and is expected to grow to $127 billion by 2027. billion and $9.7

Gen Z 116

Gen Z User-Generated Millennials Advertising 116

Spiralytics

JANUARY 23, 2025

Millennials make up the largest demographic in the content creator economy, with Gen Z making inroads as well. Millennials: 42% of content creators 8. The creator economy is projected to hit $480 billion by 2027. Over 165 million content creators have joined social media since 2020. 6 in 10 content creators have full-time jobs.

Gen Z 52

Gen Z Transform Millennials Advertising 52

Hubspot Marketing

FEBRUARY 5, 2024

They placed a payment ring on the reporter’s middle finger and shared it across social media. These emails and their anonymous sender, Ope, are extremely popular among Nigerian Gen Zs and younger millennials. To top it all off, they placed the graph on their success page and put a Share and Invite Your Friend button.

Marketing 132

Marketing Marketers User-Generated Social Media Marketing 132

Econsultancy

FEBRUARY 23, 2022

Worldwide gaming market to be valued at more than $314 billion by 2027. billion by 2027, up from 173.7 billion in 2021, and registering a compound annual growth rate (CAGR) of 9.64% between 2022 and 2027. The PlayStation 5 came in second place for dollar sales in 2020, but its predecessor beat it in unit sales.

Entertainment 82

Entertainment Advertising Advertisers Gen Z 82

Marketing Insider Group

FEBRUARY 5, 2024

Statista) 29% of people register for webinars on the same day they take place. billion by 2027. Bain) Ecommerce & Online Shopping Stats By 2026, 24% of retail purchases are expected to take place online. of retail purchases are expected to take place online in 2023. Campaign Monitor) Approximately 347.3

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122