Social media statistics shaping Australia’s digital landscape in 2025
Sprout Social
MARCH 13, 2025
Their behaviours on these networks, such as the time spent and the networks used, differ.According to a 2024 report , heres how much time each generation spends on social media: Gen Z: 10 hours and five minutes. Gen X: six hours and five minutes. million users in 2028. million users in 2028.
Let's personalize your content