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Complexity of attribution Attributing revenue to SEO is daunting due to its involvement throughout the customerjourney. Support for other sales and marketing channels SEO's broad scope extends its influence across various sales and marketing disciplines. Users interact with multiple touchpoints before converting.
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The objective of Content Marketing is to draw customers to products and services through information and trust-building. This is done via SocialMediaMarketing, Search Engine Optimization, Inbound Marketing, among other strategies that we will talk about below. Socialmediamarketing.
Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically. They may find you through a search on a search engine, content marketing, digital PR, email marketing, video marketing, socialmediamarketing and more.
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