B2C, Customer loyalty, Event Marketing and Food

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

DECEMBER 13, 2021

When it comes to investment, 19% of B2B marketing budgets is now dedicated to advertising efforts, marking it as the category with the biggest share of spend. This is followed by tools and technology (16% share), content (16%), account-based marketing (16%), people (15%) and events and sponsorships (14%). Customer experience.

Advertisers

Advertisers Advertising Retail Shoppers

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

JULY 1, 2020

Content marketing is important , not just because it works for building trust, generating leads, and cultivating customer loyalty, but because it has become the new normal from the consumer side. It is, in itself, helping to evolve what customers expect from the brands they interact with. Here’s the thing. image source.

Marketing Strategy

Marketing Strategy Content Marketing Whitepaper Marketing

Marketing Pro Pulse

Stats roundup: the impact of Covid-19 on marketing & advertising

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

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