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How Ecommerce Transformed Marketing 

Digital Marketer

This includes the second-hand goods market and resellers operating through auction sites like eBay. This can include freelancers, product testers, and so on. What is the Impact of Ecommerce on Marketing? Marketing is nothing if not adaptive. As ecommerce has emerged and evolved, marketing has gone through many changes.

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Guide to what you missed at the fall 2022 MarTech Conference

Martech

Soccer uses customer data platform to make marketing automation personal : The organization revolutionized its approach to fan engagement by centralizing their data and personalizing campaigns. Marketing analytics. Does ‘always-on’ marketing improve customer experiences? Data strategy.

Transform 124
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Guide to what you missed at the fall 2021 MarTech Conference

Martech

Soccer uses customer data platform to make marketing automation personal : The organization revolutionized its approach to fan engagement by centralizing their data and personalizing campaigns. Marketing analytics. Does ‘always-on’ marketing improve customer experiences? Data strategy.

Transform 112
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5 Insights and Innovations from the 2024 State of Marketing Report

Rock Content

We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024. We’ll explore how AI is reshaping the industry, and equip you with the knowledge to win over audiences in this new marketing era. But the upsides far outweigh the downs.

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The Future of AI Marketing: What You Need to Know

Exposure Ninja

With the help of natural language generation (NLG) technology, AI can analyse data and turn it into written content that sounds like it was written by us squishy humans. AI-powered content generators can save marketers time and resources by creating product descriptions, blog posts, email subject lines and more.

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How to Set Up a Data Foundation for Customer-Driven Relationships

Sales Force: CMO

That hasn’t been easy as businesses adjust to new cutting-edge marketing products and capabilities. You know the drill: you get a new marketing platform, try it for a year or two and then swap it for something else. Yes, there can be benefits to chasing the latest technology.