The #1 Way to Improve Customer Loyalty and Satisfaction | B2B.
Marketing Insider Group
MAY 17, 2010
In their book The Service Profit Chain – How Leading Companies Link Profit and Growth To Loyalty, Satisfaction and Value they have proved that there is a direct financial link between superior service experiences, customer loyalty, and financial performance (profit and growth). So what is a leader to do? All rights reserved.
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