Remove 2010 Remove Email Marketing Remove Marketing Strategy
article thumbnail

Why edge cases matter in marketing strategy

Martech

Antennagate The iPhone 4 went on sale to much acclaim in June of 2010. In that case, the overall benefit of using an emoji in a subject line might far outweigh the ugly results when a minority of email clients can’t render the emoji. Marketing is a percentage game, after all. Modern email clients handle that just fine.”

article thumbnail

Good Marketing Strategy Becomes Culture :: Small Business.

Duct Tape Marketing

The idea behind the post was to point out characteristics of some of the most powerful approaches to marketing strategy that often have little to do with what a business does and plenty to do with how that business does it. To that end, it starts with a culture filled marketing strategy. 5 Practical Tips for Gett. :

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Whatever Happened to Marketing Strategy?

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy?

article thumbnail

7 Characteristics of a Real Life Marketing Strategy :: Small.

Duct Tape Marketing

While few would argue with the statement above, marketing strategy as a practical tool remains little more than an academic exercise for most businesses. You can’t fake this characteristic but you can move your higher purpose front and center in your marketing strategy.

article thumbnail

5 Ways to Give Your B2B Marketing Strategy a Makeover

Adobe Experience Cloud Blog

Doesn’t your B2B marketing strategy deserve a makeover? As we wrap up the first quarter, try out these 5 ideas to improve your B2B marketing strategy: 1. Find new ways to integrate marketing channels. 1 marketing initiative for 2010. Hear your customers. Use content to build relationships.

article thumbnail

One Thing About Marketing Strategy :: Small Business Marketing.

Duct Tape Marketing

I believe the most effective marketing strategies, the one’s that I call real-life marketing strategies, hold together by focusing relentlessly on one simple thing. Of course, finding and committing to a real-life marketing strategy – the one thing – isn’t enough.

article thumbnail

Whatever Happened to Marketing Strategy?

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy?