Search Engine Land

JANUARY 4, 2023

Users will be able to click-to-call your business just as easily as they click to visit your website. Google fixes user and permissions issue with Search Console. The Strange Explanation Of Why Windows Phone Users Lost Access To Google Maps. 2011: Google was again sued over privacy issues related to the launch of Google Buzz.

Search Marketers 96

Search Marketers SEO User-Generated Marketing 96

Neil Patel

JULY 17, 2021

That said, here’s a rundown of the ranking factors we do know about: Page speed: Google updates with page speed might affect you if your website is slow to load because slow websites offer a poor user experience. Site design: Your website should be user-friendly and easy to navigate. How can Google Analytics help? Google Panda.

SEO 141

SEO User-Generated Analytics Education 141

Search Engine Land

JANUARY 17, 2023

2013: Google confirmed a bug that caused conversions from Google Analytics to not be imported into AdWords properly. 2012: The new features allowed advertisers to target to specific versions of operating systems, to ensure the ads were going to the right users. 2011: The four main questions and areas of inquiry against Google.

Search Marketers 100

Search Marketers Marketing Marketers SEO 100

Search Engine Land

JANUARY 6, 2023

in 2011, startup search engine Blekko launched a spam clock that estimated 155 million spam pages had been created since Jan. Google tests user comments for live TV shows. 2020: The user comments appeared in the search results for queries related to live TV shows. 2011: Just in time for the opening round of the NFL playoffs.

Search Marketers 114

Search Marketers Manufacturing SEO Marketing 114

Search Engine Land

MARCH 9, 2023

Google and Bing “exception lists” In 2011, Google and Bing revealed at SMX West that they have “exception lists” for websites that might get hit by some algorithm signals. Google On Bing Attack Ads: “Others Should Focus On Building Good Products” 2013: “We focus on our users. 2011: Spoiler alert: No.

Search Marketers 87

Search Marketers User-Generated Marketing Marketers 87

Search Engine Land

FEBRUARY 28, 2023

AMP user experience updates include video, lists, more 2019: A recap of some new capabilities rolled out by The Accelerated Mobile Project. Bing Ads launches ‘fan’ community program for its most dedicated advertisers 2018: Users could apply to join the new advisory program to help advance the platform.

Search Marketers 91

Search Marketers User-Generated Marketing Marketers 91

Hootsuite

APRIL 29, 2021

Line started as a mobile messaging app, but has since evolved into a “super app” of sorts, with a mission to become the “ life infrastructure ” for its users. It launched June 2011 in response to the T?hoku With 86 million users across the country, Line may be the biggest social app in Japan, but it’s popular elsewhere, too.

Branding 138

Branding User-Generated Promotion Food 138

Use Insider

JANUARY 9, 2025

Braze benefits: Powerful mobile marketing , automation, and targeting capabilities Braze was founded in 2011 under the name Appboy. As a result, Braze is the more marketer-friendly alternative , especially if youre looking to get started and generate results as fast as possible. Marketing analytics. Data unification.

Customer Journey 52

Customer Journey eCommerce Analytics Price 52

Buffer Marketing

NOVEMBER 8, 2023

This metric indicates how much traffic was generated (how many times your site was visited). Different content marketing analytics tools will have slightly different naming conventions for the important metrics that fall under this bucket. Users Users, or unique visitors, show how many people visit your website.

Content Marketing 135

Content Marketing User-Generated Analytics Marketing 135

Search Engine Land

MARCH 15, 2023

Google Univeral Analytics: The beginning of the end In 2022, Google announced its plan to deprecate Universal Analytics on July 1, 2023. Previously processed data in Universal Analytics will be stored for at least six months after the deprecation date. Why was Google making the switch to Google Analytics 4?

Search Marketers 85

Search Marketers Marketing Marketers SEO 85

Marketing Insider Group

JULY 21, 2020

Blame a few fuzzy data in a 2011 study. Generation Z, she shows, will rise in numbers among the nation’s workers. For marketers, this myth-busting fact means that they’ll need to diversify their approach to reach every generation. Social listening will become even more important, as will user-generated content.

Millennials 277

Millennials Whitepaper Transform Gen Z 277

Hootsuite

MARCH 31, 2020

In the context of social media, an algorithm is how a social platform determines which content to display at any given time to a particular user. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. Learn more : The Beginner’s Guide to Facebook Analytics. See Chatbot.

User-Generated 145

User-Generated Social Media Marketing Promotion Analytics 145

Search Engine Land

FEBRUARY 6, 2023

Noogler: SEO is spam, ads help you rank In 2012, a Googler made headlines when he said “SEO isn’t good for users or the Internet at large,” and “It’s a bug that you could rank highly in Google without buying ads, and Google is trying to fix the bug.”

Search Marketers 77

Search Marketers SEO Marketing Marketers 77

Search Engine Land

MARCH 1, 2023

. (“Yahoo is celebrating its 14th birthday today…”) Yahoo Turns 16 Years Old – published March 2, 2011 (“On March 1st , Yahoo turned 16 years old.” ” And that’s because Yahoo marked its “ Sweet 16 ” on March 1, 2011.)

Search Marketers 79

Search Marketers SEO Marketing Marketers 79

Neil Patel

NOVEMBER 10, 2021

When Snapchat was founded in 2011, it was primarily used by younger audiences to share everyday images about their lives. Over the years, however, the platform has become a powerhouse for online marketers with more than 306 million daily active users and annual revenue of $2.5 Get Featured on the Snapchat Spotlight.

Affiliate Marketing 130

Affiliate Marketing User-Generated Promotion Education 130

Adobe Experience Cloud Blog

FEBRUARY 15, 2011

Sales research shows that companies that have sales and marketing collaboration through the revenue cycle have markedly improved lead generation and conversion. lead generation and qualification can be as specific as triggering specific actions based on sets of criteria. technology integration. With Sales 2.0,

Shoppers 101

Shoppers User-Generated Education Analytics 101

SocialPilot

JANUARY 30, 2025

Dont think whipping together a few social media posts is enough to drive traffic, generate leads, or boost sales. Our primary objective for our Instagram Trends Report 2025 Campaign was to generate as many downloads as possible. Conversion : Conversion rate, leads generation, sales, cost per acquisition, etc.

Social Media Marketing 52

Social Media Marketing User-Generated Management Analytics 52

SocialPilot

JANUARY 30, 2025

Dont think whipping together a few social media posts is enough to drive traffic, generate leads, or boost sales. Our primary objective for our Instagram Trends Report 2025 Campaign was to generate as many downloads as possible. Conversion : Conversion rate, leads generation, sales, cost per acquisition, etc.

Social Media Marketing 52

Social Media Marketing User-Generated Management Analytics 52

Martech

APRIL 28, 2023

We asked: Will this type of generative AI replace websites one day? Many users sent us comments that because MarTechBot wasn’t perfect or always correct, it must not be very good. Generative AI tools are quickly becoming like a “mech” unit, arming me with capabilities and power I am still uncovering and learning to use.

User-Generated 110

User-Generated CMO Marketing Mix SEO 110

Marketing Insider Group

JANUARY 17, 2012

One of my “no-brainer” marketing predictions for 2012 was that mobile advertising and app development would begin to take up more than the meager 1% or less of marketing spend as reported by businesses in 2011. Marin reported that smart phone and tablet ads generated 31% and 37% higher click through rates than traditional search.

Entertainment 92

Entertainment Advertisers Advertising User-Generated 92

Martech

FEBRUARY 25, 2022

Offers a highly configurable platform that sets users up for success and adapts as their business needs evolve. Users can import data, build segments and triggers, and create relevant marketing campaigns that engage customers on their favorite channels. Can be used to schedule emails and follow-ups from within the user’s inbox.

Marketing Automation Platform 121

Marketing Automation Platform Manufacturing CRM B2C 121

Hootsuite

JULY 4, 2022

You can also find a ton of data about TikTok users in Hootsuite’s Digital Report series. While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. Case in point: American TikTok users aged 35 to 54 have more than tripled year over year.

Gen Z 126

Gen Z User-Generated Finance Customer loyalty 126

Backlinko

MARCH 13, 2024

From mobile-first surveys to social media analytics, researchers have access to a growing toolkit helping companies make data-driven business decisions. Online traffic/web analytics 9.7% Market measurement 15% User experience 12.4% Market research is a growing multi-billion-dollar industry. billion) and China ($2.88 Other 0.4%

Market Research 104

Market Research Non-Profit Transform Marketing 104

Adobe Experience Cloud Blog

AUGUST 25, 2016

Last year, job listings for content marketers grew nearly 350% on Indeed.com between 2011 and 2015. The report cites that the latest generation to enter the job market is lacking relevant job skills, especially technical skills. Again, MOOCs also offer lectures and courses on creative skills like content marketing and branding.

Content Marketing 98

Content Marketing Thought Leadership Education User-Generated 98

Content Marketing Institute

NOVEMBER 12, 2017

The key phrases behind content-writing robots you’ll see a lot – intelligent narratives, natural language generation (NLG), and automated storytelling technology. In 2011, it raised over $6 million to study the landscape of how to create “human-free stories” (such an oxymoron to say). And what does this technology cost? Here’s why.

Energy 111

Energy Price Transform User-Generated 111

Sales Force: CMO

AUGUST 2, 2022

It should be, especially now with five generations currently in the workplace. Each of the five generations currently in the workforce — The Silent Generation/Traditionalists, Baby Boomers, Gen X, Millennials and Gen Z — have different lived experiences that shape their perspectives, values and working styles. What about Gen X?

Gen Z 98

Gen Z Millennials Health User-Generated 98

Martech

FEBRUARY 11, 2022

Customers want to be treated as individuals, not as users, accounts, or prospects. Many use customer journey analytics to help ensure these experiences are optimized and personalized across all channels. The software allows users to connect with Nike Plus rewards, receiving custom offers based on their in-app behavior.

Personalized Marketing 123

Personalized Marketing B2C Customer Journey Law 123

Search Engine Land

JANUARY 29, 2023

Analytics firm Jumpshot shuts down In 2020, following critical articles about its data collection and sales practices, analytics firm Jumpshot was shut down by its parent company Avast. Google Adds Snow Conditions & Interaction Mobile Weather Results 2011: Google showed live snow results on the search results for ski resorts.

Search Marketers 78

Search Marketers Real Estate Transform Marketing 78

Hubspot Marketing

APRIL 18, 2022

Serve up user reviews. You can also improve your 404 pages by including user reviews of your products or services. Here’s why: When users land on 404 pages they’re naturally frustrated. Starting your 404 page off with an apology is a solid tactic, but you can improve on 404 operations by generating new leads.

SEO 98

SEO User-Generated Fashion eCommerce 98

Search Engine Land

JUNE 27, 2023

If you looked over the agenda at SMX Advanced , held June 13-14, you probably spotted this trend: “AI” appears in the titles of 11 sessions, including “How generative AI will change SEO as a profession.” And there’s no question that generative AI will change SEO as a profession and revolutionize your PPC game. Hey, I get it.

SEO 84

SEO Social Media Marketing User-Generated PR 84

Search Engine Land

MARCH 5, 2023

Several WordPress SEO plugins are on the fritz 2020: Google Analytics Dashboard for WP, Yoast SEO and Rank Math all had issues. Voice gaining on mobile browser as top choice for smartphone-based search 2019: Since 2018, voice had become more users’ first choice for mobile search. What’s The Most Searched Thing On Google?

Search Marketers 84

Search Marketers SEO Marketing Marketers 84

SocialPilot

FEBRUARY 5, 2024

With nearly 556 million monthly active users, Twitter influencer marketing has emerged as a focal point for connecting brands with their audience. More than 60% of Twitter users follow at least one influencer, higher than any other social media channel. Virtual influencers are created with the help of CGI (Computer-Generated Imagery).

Influencer Marketing 119

Influencer Marketing Marketing Marketers Entertainment 119

Search Engine Land

JANUARY 21, 2023

This declutters the results & helps users locate relevant information more easily. New Google Search Console may be rolling out for everyone now 2018: Most users were able to see their properties in the new Search Console beta. 2013: Since June 2011, Google’s top bar had a black background color with white/gray text overlaid.

Search Marketers 82

Search Marketers SEO Marketing Marketers 82

Search Engine Land

MARCH 26, 2023

Google Search Analytics bug drops some image search traffic from reports 2017: Google was working on a fix. Update: Google Says Big AdWords Quality Score Bug Is Fixed 2015: There were widespread reports from Google AdWords users that their keyword quality scores had fallen significantly. billion people worldwide with new languages.

Search Marketers 90

Search Marketers SEO Marketing Marketers 90

Adobe Experience Cloud Blog

OCTOBER 22, 2012

But the power of content marketing can be broken into a number of different areas, from attracting natural visitors through Google & Social Media, to generating leads for your business and turning those leads into paying customers. Panda – February 2011. The right content strategy can make a huge impact to your business.

Content Marketing 111

Content Marketing SEO Marketing Marketers 111

Rock Content

DECEMBER 5, 2020

WordPress has two versions available to users: the WordPress.com platform and WordPress.org. Seeking to make it as easy as possible for its users, WordPress also provides access to its platform via mobile devices. Furthermore, most of the resources WordPress has come from user initiatives. How does it work?

User-Generated 81

User-Generated Management Analytics Customer 81

Rock Content

APRIL 30, 2020

It’s where users find the most visible links, as well as those most frequently accessed by users — who generally don’t go past the first page of results to find what they’re looking for. Through optimizations on your own pages and connecting to other sites, you can improve your users’ search and navigation experience.

SEO 81

SEO User-Generated Digital Marketing Communications 81