The Zero-Click Internet: What It Means for Your Marketing Strategy
Duct Tape Marketing
FEBRUARY 26, 2025
In 2011, Gabriel described Google as having these zero click searches and zero click answers. So this is the first sort of appearance of a zero click concept in the marketing world. Maybe they'll call it the new form of influencer marketing. Maybe they'll call it content placement or offsite content marketing.
Let's personalize your content