Search Engine Land

JANUARY 1, 2023

In 2012, Google – a search engine known for fighting against paid links and “thin” content – seemed to be behind a campaign that generated both on behalf of its Chrome browser. What Search & Conversion Articles Clicked With You (2012)? The Hottest Reads In Search & Social In 2012. by Eric Enge.

Search Marketers 104

Search Marketers Marketers Manufacturing Marketing 104

Search Engine Roundtable

JANUARY 26, 2023

merchants back in 2012, along with that came a badge in the search results to make those listings stand out. Google is testing a new design for the trusted store badge in the paid shopping results. The Google Trusted Stores program to all U.S.

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Hubspot Marketing

JANUARY 31, 2023

But if you're still using Instagram like it's 2012 (valencia filter and all), your engagement will continue to suffer. When Facebook bought the platform in 2012, however, its advertising machine shifted into high gear. Instagram has made no secret that short-form video is a top priority these days.

Gen Z 136

Gen Z Millennials User-Generated Shipping 136

Hootsuite

FEBRUARY 4, 2020

Here are a few key numbers to keep in mind for context: 30 million users in 2012 when Facebook bought the site. My alma mater, The University of Kansas , has been showing off professional and amateur photos of campus life since 2012. 1 billion users worldwide by 2018, according to Instagram CEO Kevin Systrom.

Social Media Marketing 145

Social Media Marketing Gen Z Millennials Fashion 145

Search Engine Land

JANUARY 17, 2023

In 2012, when you visited Google, you saw this: That’s how Google voiced its opposition to two bills being discussed in Congress – the Protect IP Act (PIPA) and the Stop Online Piracy Act (SOPA ). Banned Advertisers Rises Just 8 Percent in 2012. 2013: Google axed 224 million bad ads in 2012. Billion In 2012.

Search Marketers 100

Search Marketers Marketers Marketing SEO 100

Martech

JUNE 21, 2023

2012: People are using more devices to go online, so Google releases the Analytics Tag (analytics.js) to track them. It gives users the ability to track e-commerce transactions in a more readable way and offers more control over tracking services. 2009: Google releases an Asynchronous Tracking Code snippet making use of the same ga.js

Analytics 145

Analytics Place Marketers Marketing 145

Martech

JANUARY 20, 2022

Indeed, as the landscape from AIContentGen shows, Persado began using mathematical models to generate email subject lines in 2012. It’s around ten years since natural language generation (NLG) proved capable of creating automated sports and business earnings reports.

Copywriting 136

Copywriting Communications SEO Product 136

Hootsuite

AUGUST 18, 2020

But here’s the long answer, too: 2005-2012: View count (a.k.a. 2012: Watch time (a.k.a. In 2012, the platform announced an update to the discovery system designed to identify the videos people actually want to watch. Fifteen years later, people are uploading 500 hours of video to the platform every minute. view duration).

Whitepaper 145

Whitepaper Advertisers Advertising Analytics 145

Search Engine Land

FEBRUARY 1, 2023

Microsoft adCenter Increases Ad Description, Adds Budget Widget & More Mobile Targeting Options 2012: Microsoft’s January 2012 adCenter release update. by Eric Enge 2012: How Much Does SEO Cost? Bing: “We Do Not Copy Results.

Search Marketers 117

Search Marketers Shoppers SEO Marketers 117

Backlinko

MARCH 13, 2024

Year iPhone (iOS) Android 2009 34.01% 2.41% 2010 25.48% 8.82% 2011 22.29% 19% 2012 24.04% 27.41% 2013 24.03% 39.21% 2014 23.95% 53.65% 2015 20.2% 6.16% 2010 38.31% 18.71% 2011 38.33% 35.32% 2012 49.48% 40.63% 2013 52.79% 39.25% 2014 52.3% Android market share in the US since 2009: Note: Data for 2024 is incomplete (as of February).

Branding 119

Branding Marketers Marketing 119

Marketing Insider Group

APRIL 29, 2020

In 2012, a global giant that at its height owned 90 percent of film sales and 85 percent of camera sales in the US filed for Chapter 11 protection from bankruptcy. published in The Guardian in 2012. Key Takeaways: Sometimes extreme success can blind corporate leaders until it’s too late to adapt. What Kodak Did Wrong.

Non-Profit 133

Non-Profit Customer Transform Shipping 133

Many Chat

JUNE 13, 2022

April 3, 2012: Instagram launches on Android. April 9, 2012: Facebook buys Instagram. June 28, 2012: Instagram designs photo pages for the web. July 26, 2012: Instagram reaches 80 million users. December 21, 2012: Version 3.4.1 September 20, 2011: Version 2.0 launches with four new filters. Adds more languages.

Transform 98

Transform Marketers Marketing Analytics 98

Martech

SEPTEMBER 9, 2021

One of its aims was to re-visit the values and principles which constitute the Agile Marketing Manifesto — originally codified at Sprint Zero in 2012. This week, more than 80 agile marketers from around the world convened online for the Sprint Two virtual conference. Next week at MarTech we’re going to talk about what happened and why.

Marketers 134

Marketers Marketing Management Customer 134

Search Engine Land

FEBRUARY 20, 2023

Yandex Starts To Drink From The Twitter “Firehose” 2012: The Russian search engine would begin integrating the Twitter feed into its search results. Scroogle.org Is Gone Forever” Says Site Owner 2012: Related coverage: Scroogle’s Gone? Is Google Ignoring The HTML Title Tag More Often?

Search Marketers 92

Search Marketers Real Estate Law Food 92

Sprout Social

FEBRUARY 16, 2022

2012: Watch time. In 2012, YouTube announced a new metric “ Time Watched ” to use in their search and Suggested Video algorithm. Although demonetization was in effect since 2012 , the platform did not start notifying content creators about their violations of content guidelines until 2016.

Analytics 134

Analytics SEO Education Promotion 134

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. When the two men first released VSCO in 2012, it was the app’s focus on creators that helped it stand out from others on the market.

Gen Z 143

Gen Z CMO Education Branding 143

Search Engine Land

JANUARY 11, 2023

2012: Google effectively launched a “who to follow” search engine, a way to show people and companies with social accounts that searchers might be interested in. 2012: Google was “softening its tone” and “renewing its push” into China. 2012: The new update makes it easier and faster for searchers to use. 2011: Google vs.

Search Marketers 106

Search Marketers Health Law Marketers 106

Search Engine Land

MARCH 25, 2023

2012: BuildMyRank.com confirmed Google had deindexed an “overwhelming majority” of their network as of March 19, 2012. In Japan, Google Ordered To Remove Some Autocomplete Suggestions 2012: A man lost his job several years ago and was rejected for new jobs due to the suggestions offered by Google.

Search Marketers 90

Search Marketers SEO Marketers Marketing 90

Martech

NOVEMBER 13, 2024

DemandScience, which was founded in 2012, is a data aggregator that helps B2B companies identify and engage with potential buyers. It then targets those prospects with ads, events, email marketing, content syndication, BANT campaigns and more.

B2C 126

B2C User-Generated Marketers Marketing 126

Neil Patel

DECEMBER 18, 2020

Launched in 2012 by Deena Varshavskaya and headquartered in San Francisco, Wanelo was the silver bullet online sellers were looking for. ZALORA is an online selling platform founded in 2012 that specializes in apparel and lifestyle products. What Was Wanelo? The name was derived from the phrase “want, need, love.”.

Shoppers 145

Shoppers Customer loyalty Shipping Analytics 145

Search Engine Land

MARCH 26, 2023

Google research: PPC ads drive 50% incremental clicks In 2012, Google released a study, Impact Of Ranking Of Organic Search Results On The Incrementality Of Search Ads. Search On Smartphones Up 26%, On Tablets Up 19% In 2012 [Study] 2013: Desktop searches, meanwhile, were down 6% between November 2011 and November 2012.

Search Marketers 90

Search Marketers SEO Marketers Marketing 90

Search Engine Land

SEPTEMBER 19, 2023

Google’s search ad revenue growth has consistently been in the “high teens” since 2012, per documents shown by the Justice Department at the antitrust trial. In 2020, search ads earned the company more than $100 billion, according to Dischler. Why has Google been tweaking search ad prices?

Price 142

Price User-Generated Advertisers Advertising 142

Neil Patel

AUGUST 30, 2021

Gen Z’ers, which includes those born between 1996 and 2012, now make up 20 percent of the US population and account for $143 billion in direct spending. Article sponsored by PayPal. If you are still focused on millennials, it’s time to start paying attention to a new generation of consumers.

Gen Z 145

Gen Z Millennials Shoppers User-Generated 145

Internet Marketing Ninjas

APRIL 22, 2022

Then things have changed… The EMD, or Exact Match Domain update, was a 2012 Google algorithm update that supposedly devalued keywords in domain names in the domain name. Back in the early days of SEO keywords of domain names played a huge role in rankings. Keywords in domain names are still a very good idea.

SEO 123

SEO Marketers Marketing 123

Buffer Marketing

FEBRUARY 5, 2024

Madrigal in a 2012 article for The Atlantic , refers to the social sharing of content that occurs outside of what can be measured by web analytics.  And since 2012, the skew of traffic that isn’t accurately measured has only increased as Internet users have become more privacy-conscious and moved to closed apps.

Analytics 124

Analytics Digital Marketing User-Generated Communications 124

Search Engine Land

JANUARY 19, 2023

9, 2012: What is Google’s view on guest blogging for links? An Interview With A Google Search Quality Rater 2012: We learned about the hiring process, what Quality Raters looked for when they examined websites, details of the different evaluation tasks they did and much more. July 9, 2013: Google: Guest Blogging For Links?

Search Marketers 88

Search Marketers SEO Marketers Marketing 88

Search Engine Land

SEPTEMBER 21, 2023

” Bing launched the disavow tool in June 2012, and back then, we questioned why Bing added the feature. We can now differentiate between natural and unnatural links, and we can ignore or discount the latter without affecting the former.”

SEO 117

SEO 117

Martech

AUGUST 29, 2023

Brands wishing to connect with Gen Z (people born between 1997 and 2012) may want to consider transitioning their ad spend away from traditional TV and into YouTube for stronger engagement, recall and purchase influence. The news comes after YouTube reported a 4.4% increase in ad revenue for the second quarter of 2023. Why we care.

Gen Z 119

Gen Z Advertising Advertisers Branding 119

Neil Patel

FEBRUARY 11, 2023

People said the same thing about Google’s Knowledge Graph back in 2012 and how it is going to make it hard for marketers to get traffic through SEO. It’s like what Google did back with the knowledge graph in 2012. Now both have decreased clicks to websites. Roughly 25.6% of desktop searches and 17.3% of mobile searches get no clicks.

SEO 145

SEO User-Generated Price Performance Marketing 145

Search Engine Land

FEBRUARY 19, 2023

Google introduced the news meta keywords tag specifically for publishers in 2012. More Cost Effective 2013: In the second half of 2012, Google Shopping sent 120% more traffic to merchants than Amazon Product Ads. by Dax Hamman 2012: Have You Been The Target Of A Google Places Hit Job?

Search Marketers 85

Search Marketers Marketers Marketing User-Generated 85

Hubspot Marketing

SEPTEMBER 13, 2023

The video starts with footage of eight-year-old Gauff dancing in the stands of the 2012 US Open and ends with a clip of her winning shot at this year’s Open. How It’s Going Speaking of Gauff’s win, a clip went viral over the weekend for showing the ultimate “how it started vs. how it’s going.”

Gen Z 125

Gen Z Fashion Marketers Marketing 125

Search Engine Land

FEBRUARY 2, 2023

Google’s January Search Update: Panda In The Pipelines, Fresher Results, Date Detection & More 2012: Google’s monthly update of search tweaks from the prior month. 2012: After 17 straight months of gains in market share, Google’s Chrome web browser dropped 0.17%.

Search Marketers 88

Search Marketers Real Estate SEO Retail 88

Martech

SEPTEMBER 23, 2022

Since 2012, Samsung’s recycling program has collected and recycled 1.2 Incorporated in the real-life clothing designs, and reflected in their metaverse digital translations, are the four pillars of Samsung’s recycling initiative — e-waste, paper, plastic and metal. Metaverse wearable inspired by “upcycling” plastic.

Fashion 124

Fashion Branding Event Marketing B2C 124

Search Engine Land

DECEMBER 31, 2022

2012 New Year’s Day Logos From The Search Industry. Check out what stories earned the most pageviews in prior years: Whole Lotta Link Love In 2012: Our Best Link Building Posts Of The Year. Top Search Marketing Columns & Contributed Features Of 2012. New Year 2015 Google Logo Says Hello To The New Year With A Bang.

Search Marketers 90

Search Marketers Marketers Marketing Education 90

Hootsuite

DECEMBER 14, 2020

Since acquiring Instagram in 2012, Facebook has streamlined cross-app functionality for businesses and non-profits. Need to link your Instagram account to a Facebook page? You’ve clicked on the right how-to article.

Non-Profit 145

Non-Profit eCommerce Social Media Marketing Management 145

Hubspot Marketing

OCTOBER 11, 2023

2012 - Facebook buys Instagram. 2012 - Twitter buys Vine pre-launch. It had 45 million users in its prime and was only available on mobile devices. 2011 - Twitch launched as a live-streaming service for broadcasting video game plays. 2013 - Vine is launched, popularizing snackable, short-form video content on mobile devices.

Gen Z 136

Gen Z User-Generated Transform Social Media Marketing 136

Search Engine Land

JANUARY 12, 2023

2012: The ability to block web sites from search results disappeared when Google’s Search Plus personalized results format launched. 2012: Four reports all pointed to an overwhelmingly successful fourth quarter in 2011 for major search advertisers in a number of verticals. 2012: So said “people familiar with the situation.”.

Search Marketers 87

Search Marketers Marketers Marketing SEO 87