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Canva acquires genAI startup Leonardo.AI

Martech

Its image- and video-generating tools are used by professionals across advertising, marketing, ecommerce and other industries. With its launch in 2013, Canva empowered individual users by providing low-cost tools that anybody could use to create professional-level visuals. The Australia-based Leonardo.AI

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Shame Marketing Boosts Sales but Reduces Loyalty

SMEI

Shame marketing is a cynical form of advertising that involves exploiting the insecurities of young people in order to sell them products. Abercrombie & Fitch : In 2013, the clothing brand faced criticism for its “Attractive Male Model” billboards. Are you a marketer looking for a quick and dirty way to boost sales?

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Instagram advertising: 6 steps to successful ad campaigns

Sprout Social

If you’re looking for ways to revamp your Instagram strategy, look no further than incorporating Instagram advertising into your plan of action. Read on for our walkthrough of Instagram advertising, why it’s a great strategy for your business and how to create your first ads. What is Instagram advertising?

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The 10 biggest marketing challenges have nothing to do with AI

Businesses Grow

on February 03, 2013, a milestone event occurred that changed the face of marketing forever. The ad transcended all norms of advertising. 5) Adjusting the marketing/advertising infrastructure Quiz time. A focus on cultural relevance requires an obsession with … 3) The Need for Speed At 8:48 p.m. How did they do that?

Transform 103
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Visual Storytelling: 10 Stunning Examples to Inspire You

Hubspot Marketing

In 2013, the dish soap company released a nine-part documentary called “The Big Picture,” which followed rescuers and volunteers using Dawn to clean and care for wildlife. More than a decade later, ducklings dubbed “the Dawn Ducks” are pictured on almost all of Dawn's products and are still featured in advertisements.

Food 112
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Secrets of Organic Marketing in 2025: Why Paying for Ads Isn’t the Only Answer

Hubspot Marketing

When I think about it, its really the idea of inbound marketing I first learned from HubSpot back in 2013 as a wee marketer. Blend's Marketing Manager, Dan Stillgoe explained saying, Its true that you cant directly attribute leads or revenue from a podcast, but that's not its purpose. Facebook Ads, for example, are renowned for this.)

Gen Z 116
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How Much Does It Cost to Advertise on Facebook?

Sachs Marketing Group

How much does it cost to advertise on facebook? Facebook is still the number one destination for social media users and advertisers. In this article, we’re exploring how much it costs to advertise on Facebook. How Much Does It Cost to Advertise on Facebook? Related: How to Use Social Media for Business Marketing.