Search Engine Land

JANUARY 17, 2023

Now I’m Managing Editor of Search Engine Land & SMX. 2013: Google confirmed a bug that caused conversions from Google Analytics to not be imported into AdWords properly. 2013: Google axed 224 million bad ads in 2012. 2013: Can TV Advertising Really Impact Search Performance? Yoast SEO launches on Shopify.

Search Marketers 100

Search Marketers Marketers Marketing SEO 100

Search Engine Land

MARCH 26, 2023

Google Search Analytics bug drops some image search traffic from reports 2017: Google was working on a fix. Author Rank, Authorship, Search Rankings & That Eric Schmidt Book Quote 2013: Schmidt’s speculative world of some governments requiring verified profiles, if authors wanted to rank well in search engines, wasn’t a reality.

Search Marketers 90

Search Marketers SEO Marketers Marketing 90

Search Engine Land

JANUARY 29, 2023

Analytics firm Jumpshot shuts down In 2020, following critical articles about its data collection and sales practices, analytics firm Jumpshot was shut down by its parent company Avast. Google Q4 2013 Earnings Report $16.86 Billion In Revenues 2014: That was an increase of 17% compared to the fourth quarter of 2012.

Search Marketers 78

Search Marketers Real Estate Transform Marketers 78

Search Engine Land

JANUARY 21, 2023

Google might remove search in Australia if forced to pay to link to sites 2021: “The latest version of the Code requires Google to pay to link to news sites, breaking a fundamental principle of how the web works,” said Mel Silva, Google Australia’s managing director. Of Search Queries Impacted 2013: A new Panda refresh.

Search Marketers 82

Search Marketers SEO Marketers Marketing 82

Search Engine Land

JANUARY 6, 2023

Google Manufacturer Center adds rich content, deeper analytics, expands availability. 2015: Torrent Freak study reveals the number of Google’s takedown notices were up 75% from 2013. 2013: Having mobile-optimized and rendered content was highly correlated with getting organic traffic from Google. in the past month (10.4%

Search Marketers 114

Search Marketers Manufacturing SEO Marketers 114

Search Engine Land

MARCH 5, 2023

Several WordPress SEO plugins are on the fritz 2020: Google Analytics Dashboard for WP, Yoast SEO and Rank Math all had issues. Google’s Cutts: We Don’t Ban Sites Critical Of Google, But Here Is Why We Do Penalize Sites… 2013: Matt Cutts answers “Does Google use a set standard for manually removing webspam?”

Search Marketers 84

Search Marketers SEO Marketers Marketing 84

Search Engine Land

JANUARY 22, 2023

Expedia had actually been powering Travelocity.com since 2013. Automatic AdWords Currency Conversion Now Enabled In Google Analytics 2015: Advertisers using a different currency in AdWords and Analytics would now be able to easily compare cost data in Analytics. per month.

Search Marketers 83

Search Marketers Health Marketers Marketing 83

Search Engine Land

FEBRUARY 18, 2023

Vast majority of Amazon advertisers plan to spend more on ads again this year 2020: Specialized Amazon marketers and paid search marketers were most likely to be managing campaigns on the platform, our survey found. The issue was not with their websites but rather the Google hacked sites classifier.

Search Marketers 88

Search Marketers Finance Marketers Marketing 88

Martech

JANUARY 4, 2024

Jason is also the executive chairman of the board of directors of the National Retail Federation Digital Advisory Board, has served as an expert witness in Federal Court on e-commerce, and is a guest lecturer on retail and ecommerce at the Kellogg School of Management for Northwestern University. followers) TikTok: @amy.porterfield (11.4K

eCommerce 107

eCommerce Transform Retail Shoppers 107

Search Engine Land

JANUARY 31, 2023

Also on this day Auto-tagging added to Google Merchant Center free listings 2022: Tagging added URL parameters to your tracking URLs for better analytics and measurements. 2013: Answer: On multiple devices. The Lead Up To the Super Bowl: How Are We Searching? For information on the football teams, recipes and snacks.

Search Marketers 87

Search Marketers User-Generated Non-Profit Marketers 87

Search Engine Land

JANUARY 30, 2023

Recommendations roll out to Discovery campaigns 2022: Google Ads also launched auto-applied recommendations for manager accounts and more recommendations for Video campaigns. Jackie Robinson Google Baseball Player Logo 2013: The Doodle honored Robinson for his 94th birthday. billion to $19.51

Search Marketers 83

Search Marketers SEO Transform Marketers 83

Search Engine Land

FEBRUARY 6, 2023

Google Search Console performance reports data issue may impact analytics 2022: It impacted Google Search, Google Discover, and Google News data. 2013: It was a bug. Twitter Search Lets You Once Again Find Old Tweets 2013: Twitter said that some older tweets were going to be available. Don’t Panic. Here’s why.

Search Marketers 77

Search Marketers SEO User-Generated Marketers 77

Search Engine Land

JANUARY 7, 2023

With Bing Pages, brands can manage their profiles across Microsoft products, including Bing Search. Summly was acquired by Yahoo in March 2013 for an estimated $30 million. Report: US Search Ad Spend Rises 12 Percent YoY In Q4 2013; Smartphone CPCs Drop. 2013: The URL shown under the definition previously wasn’t clickable.

Search Marketers 91

Search Marketers Non-Profit Marketers Marketing 91

Spiralytics

AUGUST 22, 2024

First Page Website: [link] Founded in: 2013 No. They specialize in tailored SEO strategies, transparent media spend, comprehensive client support, click fraud detection, user behavior analytics, WhatsApp for Business integration, and customized landing pages. All of them have the skills and experience to get you there.

SEO 52

SEO Copywriting Social Media Marketing Real Estate 52

Search Engine Land

MARCH 3, 2023

Also on this day Google launches new Google Analytics 4 home page 2022: Google said “the Home page surfaces information that’s relevant to you based on your behavior in Analytics.” Google Launches AdWords App For Android 2015: This was the first time Google had launched a native app for monitoring and managing AdWords campaigns.

Search Marketers 88

Search Marketers SEO Health Marketers 88

Litmus

FEBRUARY 3, 2022

First things first: Gmail’s prefetch is in addition to (and different from) Google Image Cache opens, which has been reality since 2013 and occurs when the user opens the email. If you are a Litmus user, Litmus Email Analytics will show you the ins and out of your specific email client market share at any given time.

Email Marketing 118

Email Marketing Analytics Marketers Marketing 118

Search Engine Land

MARCH 20, 2023

Topless Nude Photo Makes It Way To The Google Knowledge Graph 2013: When you searched for [Angel Tompkins], the image shown for her was from a site that appeared to be a spam blog with nude images of people. Google Alerts: Still Broken 2013: Another open letter about how poorly the service was working.

Search Marketers 86

Search Marketers Finance Marketers Marketing 86

Search Engine Land

JANUARY 13, 2023

TL;DR: “We have seen very little disruption to our traffic and have reaped the benefit of having a clearer picture of our audience analytics.” 2013: Prior to this update, The Wayback Machine provided access to about 150 billion URLs. 2013: Kohn joined us as our Special Projects Correspondent.

Search Marketers 108

Search Marketers Non-Profit SEO Marketers 108

The CMO Survey

FEBRUARY 21, 2020

Specifically, over half of respondents are utilizing AI technologies for content personalization (56.5%) and generating customer insights using predictive analytics (56.5%). Predictive Analytics for Customer Insights : Predictive analytics provides the opportunity for companies to deliver relevant and timely offers to consumers.

CMO 130

CMO B2C Marketers Marketing 130

Search Engine Land

FEBRUARY 3, 2023

Filter, sort, bulk manage product groups in Microsoft Shopping soon 2020: Scripts were also coming to Shopping campaigns in Microsoft Advertising. Google Releases New Urchin Beta 2008: For those who required server-based analytics. Bing: Why Google’s Wrong In Its Accusations 2011: Bing said it has search signal, not Google signal.

Search Marketers 76

Search Marketers Automobile Non-Profit Marketers 76

Search Engine Land

MARCH 9, 2023

Growth Of Mobile Search “Like Seeing My Second Child Grow” Says Google Search Chief At #SXSW 2013: Also, SEO isn’t bull and the biggest challenges in search were the knowledge graph, speech recognition and natural language. Google On Bing Attack Ads: “Others Should Focus On Building Good Products” 2013: “We focus on our users.

Search Marketers 87

Search Marketers User-Generated Marketers Marketing 87

Martech

MAY 11, 2022

Google will be sunsetting Google Analytics 3 (Universal Analytics) for free customers in July 2023 and frr paid customers in October 2023. The biggest takeaway for marketers is that Universal Analytics (UA) is not compatible with GA4. Use Google Tag Manager’s custom JavaScript variables to reformat your data.

Analytics 63

Analytics User-Generated Law Marketers 63

Hootsuite

AUGUST 22, 2023

This often includes: Building and editing posts Suggesting keywords and hashtags Scheduling posts to publish at optimal times Providing analytics on your already-published posts to give insight for next steps Instagram is a fun platform for personal and recreational use. 1 Social Media Tool Create. The best time to post on Instagram, you ask?

User-Generated 69

User-Generated Social Media Marketing Marketers Marketing 69

Hootsuite

AUGUST 18, 2021

Ask the nearest social media manager how they found their career—no really, try it. (Or the "blue" market, circa 2013. Even social media managers who took marketing or business programs aren’t fully prepared for the chaos on social. If only the social media manager for the Olympics knew how to use Twitter polls.

Education 141

Education Marketers Marketing Digital Marketing 141

Hootsuite

OCTOBER 5, 2022

These analytics can help you track growth and set goals. Order management. If you use an eCommerce platform like Shopify, automating order management is easy. There are a ton of order management apps that integrate directly into the platform. You can use a social media management tool like Hootsuite.

CRM 104

CRM User-Generated Transform Analytics 104

Martech

MARCH 30, 2022

said Cesar Brea, partner at global management consulting firm Bain & Company. First we sort of chased email testing technologies, and then it was web and mobile analytics, and then it became journey orchestration and personalization and recommendation technologies and then multi-touch attribution.”. Bake it in from the beginning.

Pharmaceutical 95

Pharmaceutical Transform Marketers Marketing 95

Martech

APRIL 18, 2024

Do you need your AI tool to integrate with other tools like your CRM, CMS, Google Analytics, etc.? The market was relatively stable for years, and one of the tools I wrote about in 2013 is still around today. How will you measure the success of your AI tools to positively impact the completion of these tasks? Integrations.

Price 125

Price User-Generated Education eBook 125

Sachs Marketing Group

NOVEMBER 28, 2022

But a thousand dollars spent in 2013 targeting consumers in the US will net you a very different result from a thousand dollars spent in France or Germany in 2021. . Every ad you make must be submitted through Ad Manager and passed onto the Facebook ad auction process. . What is the Facebook Ad Auction?

Advertisers 97

Advertisers Advertising Management Analytics 97

Search Engine Land

JANUARY 11, 2023

Google Business Profiles sets waiting period for new owners and managers. 2022: Newly granted users had to wait 7 days before they could manage all the features of the profile. 2013: The Google Weblog went up on March 17, 2002 , two years before Google launched its own official blog. Says Google Analytics Now Verboten.

Search Marketers 106

Search Marketers Health Law Marketers 106

Hootsuite

OCTOBER 27, 2021

Facebook followed suit with its own blue verification checkmark in 2013. These can include everything from curating content created by your followers to using Facebook analytics tools to know what your audience responds to. Manage your Facebook presence alongside your other social media channels using Hootsuite. Get Started.

User-Generated 145

User-Generated Social Media Marketing Management Branding 145

Hubspot Marketing

APRIL 7, 2022

In addition to managing email campaigns, the company also designs bespoke ecards for holidays and other events tailored to your brand. Additionally, their analytics reporting allows businesses to see results in real-time. Additionally, their analytics reporting allows businesses to see results in real-time. Why We Like Them.

Customer 95

Customer Communications Management Analytics 95

Hubspot Marketing

JANUARY 17, 2024

That puts you at a huge disadvantage -- you’re missing out on all of the content creation tools, paid promotional opportunities, and analytics/insights that come with a Facebook Business Page. Once you’ve observed popular times and other analytics for your first several posts, you can tailor your posting frequency and strategy accordingly.

Real Estate 114

Real Estate Promotion User-Generated Analytics 114

Hubspot Marketing

APRIL 23, 2020

If you don’t have access to this information, I recommend adding tools like Google Analytics and HubSpot’s Marketing Analytics for better tracking and visibility into your website's performance. Editor's note: This post was originally published in January 2013 and has been updated for comprehensiveness. Total pages indexed.

SEO 143

SEO Inbound Marketing Analytics Management 143

Litmus

OCTOBER 5, 2022

Fernando Rubino Pereira — Global Email Marketing Manager, Canyon Bicycles. Manager, Lifecycle Marketing, Kong Inc. Fernando Rubino Pereira is the Global Email Marketing Manager at Canyon Bicycles. Global Email Marketing Manager, Canyon Bicycles. That was in 2013, when I lived in Brazil. Jell Khongkraphan — Sr.

Non-Profit 119

Non-Profit Email Marketing Communications Management 119

Neil Patel

OCTOBER 25, 2020

Ultimately, marketing agencies partner with a company to develop, manage, and execute its marketing strategy to achieve defined business goals.”. Difference #4: Analytics vs creativity. They are the ones to turn to when you need expert design execution specific to a go-to-market strategy typically developed by a marketing agency.

Market Research 136

Market Research Marketers Marketing Analytics 136

Neil Patel

JANUARY 7, 2021

Sure, you might be keeping tabs on various referral sources inside your Google Analytics (GA) reports. But, if this clean URL then gets shared on private social media (think Email, WhatsApp and Messenger), it appears as direct traffic in your analytics. That’s where UTM parameters come into play. utm_medium : email.

Real Estate 145

Real Estate User-Generated eBook Analytics 145

SocialPilot

FEBRUARY 5, 2024

Twitter does not show the number of impressions, so you can try SocialPilot’s Twitter Analytics Tool. HireInfluence supports a brand with Influencer searches, Content strategy, Campaign management, etc. Collectively Established in 2013 in California, USA, Collectively is a well-known Twitter influencer marketing agency.

Influencer Marketing 111

Influencer Marketing Marketers Marketing Entertainment 111