Remove 2013 Remove Content Marketing Remove eBook
article thumbnail

The 8 Best Content Marketing Companies of 2020

Neil Patel

Research from Demand Metric shows content marketing costs 62 percent less but produces three times as many leads as traditional marketing. Content marketing can generate huge amounts of traffic, leads, and sales for your business. The 8 Best Content Marketing Companies of 2020.

article thumbnail

The Best In B2B Technology Content Marketing

Marketing Insider Group

Technology marketers, however, can leverage content marketing to simplify their message and connect to these decision-makers. A recent study by MarketingSherpa surveyed 4,000 b2b technology business professionals to understand what types of content these buyers are looking for. Educational content: Zuora’s Academy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pin for the Win: How to Market Your Brand on Pinterest

Adobe Experience Cloud Blog

Keep reading to learn more about building your Pinterest audience, and creating content to keep that audience engaged. To take an even deeper dive, check out our ebook “ Pin for the Win: How to Market Your Brand on Pinterest ”. Content Marketing' Why Pinterest? Register here !

Branding 134
article thumbnail

Big Data For Marketing: I Want My Real-Time Dashboard

Marketing Insider Group

That is why, as part of my 2013 marketing predictions , I identified data scientists in marketing as one of the emerging roles. And this is also why I want a real-time, big data marketing dashboard. What Is Big Data For Marketing? The key for 2013 with Big data is to figure out how to make a difference.

Retail 108
article thumbnail

Social Fresh CEO Jason Keath Talks Pinterest, Visual Content, and the Importance of Mobile in Social

Adobe Experience Cloud Blog

M: What are your thoughts on the rise of visual content marketing and where do you think it’s heading? M: What is your focus for the rest of 2012 and what can we expect from Social Fresh in 2013? We’re bringing ebooks, webinars, and long-form online conferences to our customers in a new format.

Education 124
article thumbnail

Are Content Brands The Future of Marketing? An Interview with Ann Handley

Marketing Insider Group

Here are the facts: Since 2002, I’ve been the Chief Content Officer of MarketingProfs , a training and education company. Chapman and I talked about in Content Rules. Specifically: Creating momentum, being strategic, and seeing content as a rich opportunity – and not a one-off task. Paperback 2012.

Branding 111
article thumbnail

How To Get More Mileage Out Of Your Content

Rock Content

Content marketing is “always on” and it’s putting new pressures on marketers. Last year 88% of B2B marketers said they were using content marketing, but only 30% said that they were effective at it. The key is to create really solid tent pole or anchor content.

eBook 72