Hubspot Marketing

MARCH 14, 2017

We looked at the 100 most-visited pages on our website between 2013 and 2016 to compare the average of the total time spent on pages with video versus those without. Wistia's features help marketers achieve impressive results with video, but many businesses use Wistia to power other departments as well. times more time , to be exact.

Marketing Automation Platform 145

Marketing Automation Platform SEO User-Generated Analytics 145

Adobe Experience Cloud Blog

JANUARY 15, 2016

At Marketo, not only do we provide leading tools for marketers to be better marketers, we also use a lot of great technology ourselves. ” Predictive marketing technology gives marketers the ability to achieve full potential from their data. Predictive: Not new, but very hot.

Thought Leadership 91

Thought Leadership CRM Customer Acquisition Marketing Automation Platform 91

Tiecas

MARCH 21, 2024

Your marketing team can do the heavy lifting but publish posts and articles under the byline of your Subject Matter Experts (SMEs). By the way, I published that post in 2013, and it is still pulling in traffic. Develop KPIs that demonstrate marketing’s direct impact on revenue and customer acquisition cost.

Manufacturing 75

Manufacturing Transform Marketers Marketing 75

Use Insider

MAY 18, 2020

Customer Data Platform (CDP), a term coined in 2013. CDPs are: “A marketing system that unifies a company’s customer data from marketing and other channels to analyze customers to enable modeling and optimizing the timing and targeting of communications. DMP (Data Management Platform).

Customer 52

Customer CRM Customer Journey Customer Acquisition 52

Lusha

JUNE 7, 2024

Lusha’s CRM Enrichment feature can help enterprises keep their customer data clean and accurate, ensuring that their sales reps are always working with the most up-to-date information. It helps you measure the efficiency of your marketing and sales efforts.

Marketing Strategy 52

Marketing Strategy Price CRM Key Performance Indicator 52

Martech

FEBRUARY 25, 2022

With martech budgets under greater scrutiny in the current environment, marketing leaders are expected to be able to demonstrate ROI for any new technology investment. Below you will find a list of 16 notable marketing automation vendors that we profiled in recent MarTech Intelligence Reports on B2B marketing automation platforms.

Marketing Automation Platform 116

Marketing Automation Platform Manufacturing CRM B2C 116