Marketing Insider Group

DECEMBER 4, 2012

So read on to hear what I think is in store for marketing in 2013… Content Marketing Matures. Content marketing has become a huge buzzword in marketing lately as people have mastered the mechanics of social media channels but are finding that they aren’t seeing any results. Do you Agree?

Content Marketing 110

Content Marketing Telemarketing Thought Leadership Marketing 110

Adobe Experience Cloud Blog

JUNE 11, 2014

For another great example of a “futuristic” marketing experience, we can look to British Airways’ excellent #Lookup campaign from late 2013. organizations interact with customers and prospects in five or more channels. That means that there’s a huge opportunity to increase relevancy for marketers. What do you think?

Digital Marketing 134

Digital Marketing Customer Journey CRM Thought Leadership 134

Adobe Experience Cloud Blog

OCTOBER 1, 2013

For this growing number of users, the mobile internet is the internet, and mobile is the only way marketers are going to reach them online. Marketers have been trying hard to keep pace with these changes. billion will be spent on mobile marketing in 2013 , a figure set to roughly double to $21 billion by 2015. Go native.

Millennials 134

Millennials Thought Leadership User-Generated Energy 134

Adobe Experience Cloud Blog

JUNE 19, 2017

A 2013 Bain & Co. study found that a 5% increase in customer retention rates had the potential to yield profit increases from 25% to 95%. So don’t let customers’ issues eat into your bottom line: solve them swiftly and reap the benefits. 3) Listening to Customers: It’s Important at Every Touchpoint.

Customer 132

Customer Thought Leadership Customer loyalty Promotion 132

Adobe Experience Cloud Blog

JUNE 24, 2013

NPD DisplaySearch says there will be more than 700 million smartphone shipments in 2013. It enables organizations to script and manage streams of customer interactions and engage in personalized, interactive dialogs that build relationships with prospects and customers. Marketing management capabilities.

Fashion 134

Fashion Marketing Marketers Analytics 134

Animalz blog

MARCH 6, 2025

I helped take the company from a series C company to, you know, about 8x revenue over the course of five years and ultimately started skating more toward marketing use cases at Clary. Over a five year run at Clary, and then I started at Copy AI a year ago to lead all things marketing and CMO at Copy AI. I had no idea what I was doing.

CMO 70

CMO Energy User-Generated Thought Leadership 70