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To take an even deeper dive, check out our ebook “ Pin for the Win: How to Market Your Brand on Pinterest ”. According to Search Engine Watch , there were half a million brands on Pinterest as of 2013 – but that doesn’t mean it’s too late! Why Pinterest? Register here ! Content Marketing'
Author: Dayna Rothman Back in May I posted a blog on 5 of the Most Innovative and Unique Marketing Campaigns So Far in 2013. Since then, I have come across many more awesome marketing campaigns in 2013 that I wanted to highlight and give some love to. And then look what I got: an awesome zombie ebook. Yes, please!
a 2013 benchmark report from MarketingSherpa found that 64% of companies planned to increase their investment in email marketing. billion smartphone users by the end of 2013, and that number is expected to double in the next three years. Author: Blair Symes Email remains one of the most popular vehicles for outbound marketing.
Author: Dayna Rothman Most marketers incorporate lead generation tactics like Facebook ads, events, ebook creation, email marketing, and more into their overall marketing mix. For instance, at Salesforce’s Dreamforce 2013 conference, a competitor, SugarCRM, created a guerrilla campaign called “Escape Dreamforce”. Demand Generation'
Indeed, 70% of brands and 77% of agencies used content marketing for advertising purposes in the past year ( April 2013 survey by MailOnline ). The common denominator in content marketing is the creation and sharing of useful content to reinforce brand messaging through thoughtleadership.
Inspired in part by Ann Handley’s New Year’s Eve blog post, The Best Worst Words of 2013 , here are my top seven marketing words, spellings, and phrases that were popular pre-2010, and that you MUST stop using this year. E-Book: Similar to e (hyphen) mail, it’s time to kill to hyphen in ebook. Here we go.
Inspired in part by Ann Handley’s New Year’s Eve blog post, The Best Worst Words of 2013 , here are my top seven marketing words, spellings, and phrases that were popular pre-2010, and that you MUST stop using this year. E-Book: Similar to e (hyphen) mail, it’s time to kill to hyphen in ebook. Here we go.
Use it to keep a running list of ideas, take notes, store inspiring articles or ebooks, or plan your editorial and social media publishing calendars. As long as it serves its purpose -- whether that's thoughtleadership, driving leads, explaining a new concept, or something else -- length doesn't matter. Why was it so hard?
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