Sprout Social

MAY 9, 2024

When singer Shay Lia showed off her vivacious dance moves during Kaytrandas’ iconic Boiler Room set in 2013, she dazzled audiences and quickly became a meme. Trendsetters and culture drivers like Lia have made influencer marketing an essential piece to social media strategies. Influencer marketing has transformed how we shop.

Influencer Marketing 129

Influencer Marketing Market Trends Gen Z Fashion 129

Businesses Grow

SEPTEMBER 25, 2023

I wanted to write about speed and marketing because to commerate the tenth anniversary of the 10 minutes of advertising that launched the speed marketing revolution. Eastern Time on February 03, 2013, this milestone event occurred. That reality changed during one Sunday evening in 2013. At 8:48 p.m. Only now matters.

Gen Z 127

Gen Z Transform Marketers Marketing 127

Hootsuite

APRIL 7, 2022

In 2021, only 9% of marketers were using TikTok to promote their business. Because TikTok has grown so quickly, many people still associate it with Gen Z dance challenges. Companies can create their own branded channels, partner with Twitch influencers, or buy ads on the platform. Source: Statista.

Gen Z 145

Gen Z Finance User-Generated Transform 145

Buffer Marketing

FEBRUARY 27, 2024

Adolescent Content’s Storyteller Community Best for: Artists and UGC content creators Cost: $0 Adolescent Content is a creative consultancy and content studio focusing on Gen Z. She uploads past episodes on YouTube for creators who can’t make the live chats. 

Gen Z 117

Gen Z Branding Influencer Marketing Fashion 117

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. Among the Gen Z members surveyed this ranked as the #1 thing brands should emphasize. . People want brands to name names. " pic.twitter.com/0E9KVGqjOl.

Non-Profit 145

Non-Profit Retail Gen Z Health 145