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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Marketing

We’re also happy to share a more sustainable way of providing this information — our new transparent pricing dashboard. Another important detail to note is how Average Sales Price (ASP) and Expenses have changed over time. Our Average Sale Price (ASP) in 2014 was $13, while our total Operating Costs were $3,575,897.

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The Definitive Guide to Online Reputation Management

Neil Patel

There are a lot of misconceptions about online reputation management. In this guide, I’ll explain the role of online reputation management in today’s digital age, explain why it matters, and outline 10 tips for improving and protecting your brand’s online image. Why Does Reputation Management Matter?

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This day in search marketing history: February 19

Search Engine Land

Vast majority of Amazon advertisers plan to spend more on ads again this year 2020: Specialized Amazon marketers and paid search marketers were most likely to be managing campaigns on the platform, our survey found. The issue was not with their websites but rather the Google hacked sites classifier.

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3 keys for better email engagement in Gmail

Martech

Lately, I’ve been feeling as if I’m living in 2013 again. No, I’m stuck in 2013 because many of the small, mid-market and enterprise marketers I’ve been speaking with over the past month are fretting over Gmail’s Primary tab, which was the big burning issue that year. That didn’t happen in 2013.

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This day in search marketing history: January 8

Search Engine Land

With Bing Pages, brands can manage their profiles across Microsoft products, including Bing Search. Summly was acquired by Yahoo in March 2013 for an estimated $30 million. Report: US Search Ad Spend Rises 12 Percent YoY In Q4 2013; Smartphone CPCs Drop. 2013: The URL shown under the definition previously wasn’t clickable.

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This day in search marketing history: March 27

Search Engine Land

Author Rank, Authorship, Search Rankings & That Eric Schmidt Book Quote 2013: Schmidt’s speculative world of some governments requiring verified profiles, if authors wanted to rank well in search engines, wasn’t a reality. Neither was Author Rank at Google. But authorship as a ranking factor seemed likely.

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This day in search marketing history: February 25

Search Engine Land

Google Panda Two Years Later: The Real Impact Beyond Rankings & SEO Visibility 2013: A look at what happened to some Panda’s losers. Google: PageRank Dilution Through A 301 Redirect Is A Myth 2013: There was no more dilution of PageRank with a 301 redirect when compared to using a normal link.