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The Top Marketing Automation Posts of 2013

Adobe Experience Cloud Blog

Author: David Cheng As part of our open beta launch this December, ShareBloc ran a contest to find the Top Content Marketing Posts of 2013. More than 640 voters selected their favorite posts from eight key areas in sales and marketing,and four posts about marketing automation made it into the top 50.

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The Top Marketing Automation Posts of 2013

Adobe Experience Cloud Blog

Author: David Cheng As part of our open beta launch this December, ShareBloc ran a contest to find the Top Content Marketing Posts of 2013. More than 640 voters selected their favorite posts from eight key areas in sales and marketing,and four posts about marketing automation made it into the top 50.

CRM 100
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4 Exciting Ways Influencers Can Turbocharge Your Marketing

Adobe Experience Cloud Blog

Even as long ago as 2013, industry leaders like Marketo were touting the dangers of attention deficit in the digital era, and we are no doubt nearing the singularity of media saturation. Together, these circumstances present a major challenge for marketers everywhere to target the right people and be a part of the conversation.

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Why Not To Be a Data-Driven Marketer

Adobe Experience Cloud Blog

So, paradoxically, if marketers want to actually make the most of their data, it’s clear they’re not the ones who should be handling it. Automation is the Future. For B2B marketing and sales organizations, selecting a quality CRM and Marketing Automation Platform to handle your marketing data is the first, most basic step.

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How One Organisation is Becoming More Customer-Focused – and How You Can Too

Adobe Experience Cloud Blog

Indeed, a few Google searches will reveal many examples of their marketing antics over the years – and a barrage of customer complaints. Despite all this, the airline had firmly established itself as a profitable player in European aviation, transporting over 81 million people in 2013. The Marketing U-Turn. Modern Marketing'

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How to Simplify Your Complex Event Programs Using Marketing Automation

Adobe Experience Cloud Blog

Author: Amy Palmer The night our team put the final touches on our 2013 Marketing Nation JumpStart Tour program, I had a dream that I gardened with tokens. Imagine planting a flower only once and seeing it everywhere – if only it were as easy for gardens as it is in our marketing programs! Marketing Automation'

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How Paid Media Performance Improves with Predictive Marketing and 1st Party Data

Adobe Experience Cloud Blog

At Marketo, not only do we provide leading tools for marketers to be better marketers, we also use a lot of great technology ourselves. ” Predictive marketing technology gives marketers the ability to achieve full potential from their data. Predictive: Not new, but very hot.