Sprout Social

MAY 9, 2024

When singer Shay Lia showed off her vivacious dance moves during Kaytrandas’ iconic Boiler Room set in 2013, she dazzled audiences and quickly became a meme. While older generations, like Millennials, seek out influencers who align with their personal values, younger consumers are more discerning.

Influencer Marketing 129

Influencer Marketing Market Trends Gen Z Fashion 129

Hubspot Marketing

OCTOBER 11, 2023

2013 - Vine is launched, popularizing snackable, short-form video content on mobile devices. 2013 - YikYak is released as a local message board for college students. Consumers of all generations browse for products and make purchases within social media apps, with Millennials and Gen Z taking the generational lead.

Gen Z 134

Gen Z User-Generated Transform Social Media Marketing 134

Sprout Social

MAY 21, 2019

The male audience share has also increased over time from 14% in 2013 to 20.5% 50% of millennials use Pinterest every month. One out of every two millennials use Pinterest every month. Women on Pinterest power buying decisions. As of 2019, 79.5% of Pinterest users are female, according to Statista. households.

Millennials 112

Millennials Shoppers Food User-Generated 112

Duct Tape Marketing

JANUARY 2, 2018

Will Millennials Change Manufacturing? It’s exactly the image they don’t want the public — or millennials considering careers in manufacturing — to have of the industry. ” 3M’s Karls-Bilski says millennials have a leg up not only with technology but also with their curiosity and creativity.

Millennials 37

Millennials Manufacturing Transform Education 37

Adobe Experience Cloud Blog

APRIL 8, 2014

In 2013, the media was fixated on the idea of the “brand story”, where brands deliver a consistent experience across all channels: paid, owned, earned, and shared. Even TV is becoming individually addressable: Millennials today spend their entertainment time online and only 44% of their TV watching time actually happens on a television.

Marketers 134

Marketers Marketing Transform Thought Leadership 134

Hubspot Marketing

MAY 1, 2017

It was an effort to reach millennials , in which each bottle contained one of the most popular first names assigned to that generation. Since at least 2013, its product curation and recommendation algorithm has made for headlines and case studies. Source: ShareaCoke.com. The Example. The Example. Let us know in the comments.

Personalized Marketing 145

Personalized Marketing COS Branding Price 145

Vertical Response

JANUARY 18, 2025

In 2013, British psychologists provided a more formal definition of FOMO as a persistent fear that others are enjoying rewarding experiences while one is absent. Around 60% of millennials reportedly make impulsive purchases influenced by FOMO. This feeling of exclusion can be pervasive and deeply unsettling.

Millennials 52

Millennials User-Generated Customer loyalty Price 52

Neil Patel

SEPTEMBER 13, 2021

It captures how Billy McFarland’s vision for his company, Fyre Media, was not only to promote musicians but to put on a new kind of luxury concert experience for millennials who were bored with Coachella and other festivals. This 2013 documentary is available on Amazon Prime, and it has a 1-hour 20-minute runtime. Art & Copy.

Transform 136

Transform Marketers Marketing Millennials 136

Sprout Social

MAY 10, 2019

3. Millennials prefer YouTube over TV. This hasn’t necessarily been a well-kept secret, though, as in 2012 YouTube unveiled a focus on “watch time,” while its parent company, Google, has held a patent for “Watch Time Based Ranking” since 2013.

Marketing Strategy 112

Marketing Strategy B2C User-Generated Millennials 112

Martech

MARCH 29, 2023

And he has statistics that support this: Digital-native millennials and zoomers now make up 65% of B2B buyer group members, and so the bar for what defines an acceptable experience continues to be raised. “That was the primary use case.” ” But it’s not a use case that can make up for the loss of third-party cookies.

Analytics 111

Analytics Product Automobile Customer Journey 111

Hootsuite

OCTOBER 28, 2021

Ready to grow your business with an audience of Snap-hungry millennials and Gen-Zers? After launching in 2011 and releasing the Stories function in 2013, Snapchat has grown to become one of the top social media platforms in the world. We’ve got you covered every step of the way. What is Snapchat?

Gen Z 145

Gen Z Millennials Place Promotion 145

Hubspot Marketing

MAY 3, 2018

For instance, if your readers are millennials looking to start their own business, you probably don't need to provide them with information about getting started in social media -- most of them already have that down. This is where creating your buyer personas comes in handy. What other steps do you take to refine your blog posts?

eBook 145

eBook SEO User-Generated Millennials 145

Duct Tape Marketing

JUNE 7, 2017

Physical loyalty cards are inefficient (and disliked by 33% of millennials) because it’s way too easy for customers to accidentally leave their card at home. In 2016, the number of “smartphone only” Internet users jumped to 12% from 8% in 2013. Of course, the trusty loyalty scheme is a big part of what keeps bringing people back.

Customer loyalty 69

Customer loyalty Millennials SEO Digital Marketing 69

Pam Didner

JULY 16, 2019

Brands’ approaches to reach out to the next generation of millennials. The parents and 3 kids have been on YouTube since 2013. Therefore, it’s a great event for checking out: Aspiring Video content creators (YouTubers). Understanding younger demographics. Here are some of my personal observations of the event as a B2B marketer.

Marketers 51

Marketers Marketing Millennials Retail 51

Hubspot Marketing

JULY 26, 2022

Why aren't millennials moving?" Editor's note: This post was originally published in October 2013 and has been updated for comprehensiveness. Trulia — a property search engine for buyers, sellers, and renters — is that expert in the real estate biz. How do I know? Just read their emails, much like the one below.

Real Estate 145

Real Estate Email Marketing Marketers Marketing 145

Adobe Experience Cloud Blog

DECEMBER 27, 2012

Must Attend Marketing Events in 2013 – An Interactive Infographic – One of our most popular infographics from 2011 gets an update and an upgrade! It’s your one-stop shop for the biggest and best marketing events in 2013 and now it’s interactive! What would you like to see more of in 2013?

Millennials 130

Millennials CRM Marketers Marketing 130

Marketing Insider Group

AUGUST 20, 2013

The % of companies new to the Fortune 1000 has grown from 35% (1973- 1983) to 45% (1984-1993) to 60% (1994-2003) to over 70% (2004-2013) in each of the last 4 decades. Millennials watch TV with 2 or more electrical devices. Millennials watch TV with 2 or more electrical devices.

Millennials 110

Millennials Energy User-Generated Health 110

Hootsuite

AUGUST 24, 2022

Millennials, think of them like Gen Z’s version of Club Penguin. Cassel served as administrator and vice president of engineering until he died from cancer in 2013. Users can dabble in games tagged as roleplay, adventure, fighting, obby (obstacle courses), tycoon, simulator, and more. And Brookhaven RP, fall into the roleplay category.

User-Generated 139

User-Generated Millennials Social Media Marketing Branding 139

Content Marketing Institute

FEBRUARY 5, 2019

And when brands don’t have the right strategy, protocols, or expectations to achieve success, the results can turn out to be more harmful than helpful (as was the case in 2013 for The Atlantic ). BMO Harris Bank offers a lesson on engaging millennials. Click To Tweet. Content that’s outstanding in its field.

Branding 110

Branding Millennials Entertainment Transform 110

Hubspot Marketing

NOVEMBER 17, 2023

Microsoft Although Microsoft's Internet Explorer is no more , this 2013 spot for the web browser earned viral recognition and a Webby Award nomination. The dynamic duo from the 1992 classic Wayne’s World appealed to nostalgic millennial audiences while also nodding to the present with a Tik-Tok-dancing Cardi B cameo.

Customer 123

Customer Millennials Advertisers Advertising 123

CXL

OCTOBER 31, 2022

In a 2013 Edelman survey of 11,000 people, a majority of respondents reported concern that businesses don’t ask about their needs often enough. With Millennials and Gen Z increasingly reporting preferences for sustainable consumer options , durability is an appealing benefit for this audience.

eCommerce 85

eCommerce Gen Z User-Generated Copywriting 85

Buffer Marketing

DECEMBER 10, 2024

January 2025 🗓️ Monthly themes and events National Mentoring Month National Slavery and Human Trafficking Prevention Month Paris Fashion Week (January 20–25) Dry January What began as a UK public health campaign in 2013 has since become a worldwide movement.

Health 110

Health Transform Fashion Gen Z 110

Duct Tape Marketing

JANUARY 9, 2025

Jay Papasan (01:47.468) It came out April 1st, 2013, so 11 years ago. I do think that, you know, I know that something I read about millennials say that they'll have as many as like 14 careers in their life. I read it when it came out. John Jantsch (01:50.22) Yeah, okay. Is there anything that you would put your finger on?

Product 73

Product Real Estate Thought Leadership Transform 73

Sprout Social

OCTOBER 3, 2018

— Oreo Cookie (@Oreo) February 4, 2013. Millennials also happen to comprise a large part of the the voting pool, In fact, Millenials and Gen Xers currently stand as the largest generation of Americans eligible to vote. And what if the chain of command was so long that the timeliness of the message was lost? No problem.

Education 111

Education Non-Profit Transform User-Generated 111