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Last year in my 2013marketing predictions post , I predicted that content marketing would mature in many organizations, that brands would take themselves out of the stories they tell and finally put an end to the notion that marketing equals promotion. Big Data marketing (personalization).
Hummingbird (2013) : improved results classification by focusing on the exact match between the keyword and the search intention. In this case, examples include: Marketing; Personalmarketing; Digital Marketing; Business marketing; Traditionalmarketing.
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