Remove 2013 Remove Place Remove Traditional Marketing
article thumbnail

7 Mindset Shifts Marketing Leaders Must Make

Marketing Insider Group

In 2013, I spoke with Velocidi CMO Margaret Molloy, who had just attended the CMO Club Summit in Naples, Florida. Image Source Applying some ideas from this event can help you change your marketing mindset, so you can rise above the e-commerce industry’s 1.5% While instinct has its place, it can lead to inconsistent results.

CMO 80
article thumbnail

Speed Kills: Why Meme Marketing Rules the Internet

Businesses Grow

I wanted to write about speed and marketing because to commerate the tenth anniversary of the 10 minutes of advertising that launched the speed marketing revolution. Eastern Time on February 03, 2013, this milestone event occurred. That reality changed during one Sunday evening in 2013. At 8:48 p.m.

Gen Z 127
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Internet Trends Charts You Need To See

Marketing Insider Group

CEOs now place technology as the # 2 largest concern after market conditions. Traditional markets are being disrupted all over the place. Here is a link and embed of all 117 slides of Mary’s Internet Trends 2013. The increasing importance of Technology on large corporations. Slide 9: Disruption.

Logistics 110
article thumbnail

The Marketer’s 5 Step Guide to Beacon Technology

Neil Patel

It means this technology can make your job easier and make your marketing efforts much more effective. Plus, they remove many hurdles associated with traditional marketing efforts. Beacon technology first gained popularity back in 2013 when Apple unveiled the iBeacon. They’re virtually a one-stop-shop. They Are Secure.

Energy 145
article thumbnail

Marketo’s 1,000th Blog Post: Our Modern Marketing Definition Revisited

Adobe Experience Cloud Blog

Because of this, traditional marketing tactics based on “renting” attention that others have built — and interrupting the buyer in the process — are becoming less and less effective. And today there is a steady supply of new places to share and connect: SnapChat, SoundCloud, WeChat…. According to IBM, we now create 2.5

Fashion 134
article thumbnail

Why Micro-Influencers Are Better: 11 Statistics to Consider

Spiralytics

As you can see from these statistics, today’s marketing industry relies more on influencers’ power, influence, and reach than in years past. Keep these statistics in mind as you employ micro-influencers to help you in your different marketing endeavors.

article thumbnail

Supercharge Your Marketing Campaign with Visual Content

Duct Tape Marketing

As the world’s volume of digital content grows by 200% each year , it’s becoming increasingly difficult for traditional marketing methods to reach consumers – hence why more and more marketers are incorporating visual content into their campaigns. As the platform develops, the quality of presentations is rapidly rising.