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Are Marketers More or Less Productive in the Office? [New Data]

Hubspot Marketing

The remote work productivity debate will never end, and frankly, it shouldn't. Leaders and employees alike should never stop being critical of how time is spent and seeking improved productivity levels. Where are other marketers most productive? The work-from-home grapevine is never short of productivity quips.

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What makes content go viral, backed by research

Martech

In 2013, Fractl (disclosure: I co-founded the agency) published a study on viral emotions in Harvard Business Review, analyzing the emotions that were activated when respondents viewed the top 100 images on Reddit r/pics from that year. So, where’s the disconnect? What would surprise them? What are they trying to overcome?

PR 134
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Canva acquires genAI startup Leonardo.AI

Martech

This field is constantly evolving, and Leonardo’s technical leadership and community impact can’t be overstated,” said Cameron Adams, co-founder and Chief Product Officer of Canva, in a release. With its launch in 2013, Canva empowered individual users by providing low-cost tools that anybody could use to create professional-level visuals.

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The social media landscape is being upended: Don’t wait to make a move

Sprout Social

If a social marketer told you their brands strategy was built around Vine, youd probably assume you teleported back to 2013 (#DoItForTheVine). While repurposing content can help fill production gaps, every platform and algorithm are different and performance varies drastically. Not showing up was an opportunity cost we couldnt afford.

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Customer experience management in the age of agentic AI

Martech

The first thing to know is that the Institute is product-agnostic. ” She had been with Temkin Group since 2013. “Product, sales. That’s a view enthusiastically advanced by Jeff Wartgow, VP product management, Oracle CX service. “Our role is like a think tank inside Qualtrics,” said Zdatny.

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How to Use VLOOKUP in Excel 2013 and 2016 [Video Tutorial Included]

Hubspot Marketing

Unique identifiers include product codes, stock keeping units (SKUs), and customer contacts. A unique identifier is a piece of information that both of your data sources share, and -- as its name implies -- it is unique (i.e. the identifier is only associated with one record in your database).

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Visual Storytelling: 10 Stunning Examples to Inspire You

Hubspot Marketing

Visual storytelling can build an authentic, emotional connection between your brand and its audience, leading to loyal consumers who are invested in your story, products, and services. Can real customers offer testimonials of how your product or service helped them? Why is visual storytelling important?

Food 113