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7 Mindset Shifts Marketing Leaders Must Make

Marketing Insider Group

In 2013, I spoke with Velocidi CMO Margaret Molloy, who had just attended the CMO Club Summit in Naples, Florida. Image Source Applying some ideas from this event can help you change your marketing mindset, so you can rise above the e-commerce industry’s 1.5% conversion rate.

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Top Marketing Predictions For 2014

Marketing Insider Group

Last year in my 2013 marketing predictions post , I predicted that content marketing would mature in many organizations, that brands would take themselves out of the stories they tell and finally put an end to the notion that marketing equals promotion.

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Speed Kills: Why Meme Marketing Rules the Internet

Businesses Grow

I wanted to write about speed and marketing because to commerate the tenth anniversary of the 10 minutes of advertising that launched the speed marketing revolution. Eastern Time on February 03, 2013, this milestone event occurred. That reality changed during one Sunday evening in 2013. At 8:48 p.m.

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9 Internet Trends Charts You Need To See

Marketing Insider Group

Traditional markets are being disrupted all over the place. Here is a link and embed of all 117 slides of Mary’s Internet Trends 2013. And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates. Slide 9: Disruption.

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The 8 Best Content Marketing Companies of 2020

Neil Patel

Research from Demand Metric shows content marketing costs 62 percent less but produces three times as many leads as traditional marketing. Content marketing can generate huge amounts of traffic, leads, and sales for your business. 500 2013 list of fastest-growing media companies in the United States. Conclusion.

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Marketo’s 1,000th Blog Post: Our Modern Marketing Definition Revisited

Adobe Experience Cloud Blog

Because of this, traditional marketing tactics based on “renting” attention that others have built — and interrupting the buyer in the process — are becoming less and less effective. NPD DisplaySearch says there will be more than 700 million smartphone shipments in 2013. According to IBM, we now create 2.5

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Top 3 Categories of Tools for Digital Marketing in 2013 | Traackr

Traackr

Find out what happens at the intersection of digital and traditional marketing, and what tools make the most of this new reality.