Marketing Insider Group

SEPTEMBER 19, 2013

What changes are in store for content marketing in 2014? 2014 will see brand content marketing teams that take on the look and feel of real newsrooms including the technical platforms to support that. And then the analytics help us to drive constant improvements for which content performs well on which platforms and in what context.

Content Marketing 108

Content Marketing Transform Thought Leadership Marketing 108

Hubspot Marketing

APRIL 12, 2019

SendInBlue started as a digital agency but ended up building quite a powerful email marketing tool, which, with time, transformed into a well-liked marketing automation software. They also excel in personalization and analytics. It's also a relatively new player, only founded in 2014. Image Source. SendinBlue. Email Campaigns.

CRM 145

CRM Transform Marketing Automation Platform eCommerce 145

Content Marketing Institute

MAY 14, 2018

Buffer , 2014). that can be transformed into a “snackable” video series. Highlight how existing #content can be transformed into a snackable #video series, says @NobleDigitalOne. Don’t look at the analytics through a single lens, such as the time of viewing, CTR, video placement, etc. Click To Tweet. Measure and learn.

Video Marketing 111

Video Marketing Marketing Strategy Key Performance Indicator Transform 111

Adobe Experience Cloud Blog

NOVEMBER 16, 2015

Digital advertising is now the new norm—it’s the fastest growing marketing channel with no signs of slowing down, according to Strategy Analytics. In fact, most companies spent more on digital marketing in 2015 than they did in 2014, and plan to increase spending in 2016. This can work for any marketer.

Advertisers 134

Advertisers Advertising Gen Z Thought Leadership 134

Many Chat

JUNE 13, 2022

Burbn’s transformation. December 1 2014 Instagram reaches 300 million users. It has transformed into a marketing machine that can be used to skyrocket a brand into riches. You’ll be able to create product catalogs and view the analytics of your feed’s performance. December 21, 2012: Version 3.4.1 Post great content.

Transform 98

Transform Marketing Marketers Analytics 98

Adobe Experience Cloud Blog

APRIL 8, 2014

Here are five of the biggest trends that are transforming marketing today. Scott Brinker’s 2014 Marketing Technology Landscape Supergraphic shows almost 1,000 different companies that provide software for marketers. Too see why, read on…. Five Big Trends in Marketing Today. 1) Isolated channels —> coordinated experiences.

Marketing 134

Marketing Marketers Transform Thought Leadership 134

Adobe Experience Cloud Blog

NOVEMBER 16, 2015

Digital advertising is now the new norm—it’s the fastest growing marketing channel with no signs of slowing down, according to Strategy Analytics. In fact, most companies spent more on digital marketing in 2015 than they did in 2014, and plan to increase spending in 2016. This can work for any marketer.

Advertisers 127

Advertisers Advertising Gen Z Thought Leadership 127

Content Marketing Institute

DECEMBER 5, 2017

HANDPICKED RELATED CONTENT: How a Bank Transformed Its Business by Creating Its Own Web TV Station. Widen, a digital asset management company, launched its educational arm WidenUniversity in 2014 to help customers master the complexities of topics like metadata , governance , and analytics.

Education 111

Education Marketing Strategy Branding Energy 111

Search Engine Land

JANUARY 29, 2023

Analytics firm Jumpshot shuts down In 2020, following critical articles about its data collection and sales practices, analytics firm Jumpshot was shut down by its parent company Avast. Billion In Revenues 2014: That was an increase of 17% compared to the fourth quarter of 2012. Google Q4 2013 Earnings Report $16.86

Search Marketers 78

Search Marketers Real Estate Transform Marketing 78

Backlinko

MARCH 13, 2024

From mobile-first surveys to social media analytics, researchers have access to a growing toolkit helping companies make data-driven business decisions. Online traffic/web analytics 9.7% While market research has been around for a while, it has been undergoing constant transformation. Online research communities 2.8% Other 0.4%

Market Research 103

Market Research Non-Profit Transform Marketing 103

Content Marketing Institute

JANUARY 9, 2019

His examples helped transform abstract concepts into tangible use cases. Chris notes that text mining uses vectorization, which transforms words into numbers. In 2014, Darden Restaurants, the parent company of Olive Garden, replaced its board. Text mining is an application of AI that ingests content (e.g., GHz processor.

Content Marketing 105

Content Marketing Transform Marketing Marketers 105

Digital Marketer

MAY 23, 2023

Enter → Standout Authority , my baby since 2014. Here’s what’s coming to a LinkedIn profile you want to get going: LinkedIn’s Drive to Embrace AI and Transform Content Creation LinkedIn continues to push the boundaries of AI-powered transformation, making your content creation more engaging, entertaining, and downright amazing.

Transform 77

Transform Energy User-Generated Entertainment 77

Marketing Insider Group

AUGUST 30, 2021

We have access to so much great tech in marketing and sales: analytics, SEO software, site crawlers, automation, bots, AI, and email campaigns; It’s easy to forget that we are writing for people at the end of the day—not just the mighty algorithms. Even further, you might enjoy checking out works by Neuroscientist and Professor Edmund T.

Whitepaper 141

Whitepaper CMO Marketing Marketers 141

Neil Patel

SEPTEMBER 21, 2020

They host a two-day event called SearchLove each year; their conference brings together some of the world’s leading thinkers on the latest in search, analytics, content creation, optimizing your website, paid promotions, and more. In 2014, entrepreneur and marketing guru Eric Siu bought a failing SEO agency — Single Grain — for $2.

Content Marketing 134

Content Marketing Finance Marketing Marketers 134

Scoop.it!

APRIL 18, 2024

Fast forward to the present, and the landscape of cellphone cameras has undergone a remarkable transformation. In 2014, Apple sought to showcase the prowess of its new iPhone camera through the launch of the #ShotoniPhone campaign. Remember that future preparedness goes beyond leveraging data analytics for informed decision-making.

Thought Leadership 105

Thought Leadership Management Transform User-Generated 105

Sprout Social

AUGUST 16, 2023

Source : Salesforce Ben Social Studio was built through a series of acquisitions and has been offered as a Salesforce Marketing Cloud solution since its launch in 2014. Analyze , which enables users to track their progress toward social media goals through reporting and analytics features.

Branding 95

Branding Transform User-Generated Food 95

Customers.ai

AUGUST 15, 2023

We built analytics right into the outreach automations. This helps future customers understand how their lives can be transformed and their goals achieved through our partnership. amazing pic.twitter.com/GiUGtJHCGL — Larry Kim (@larrykim) January 22, 2014 The post How Customers.ai Customers need better or different data?

Outbound Marketing 68

Outbound Marketing Transform Customer Acquisition Inbound Marketing 68

Sprout Social

NOVEMBER 15, 2016

Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Once you’ve established yourself on a social platform, use a social media analytics tool to monitor engagement with your account and audience demographics.

Transform 111

Transform Entertainment Whitepaper Communications 111

Orbit Media Studios

MARCH 8, 2022

In 2014, if you searched for skin care products, you’d have seen something like this: Ah, those were the days. Over just a year and a half, the SERP transforms from “ten blue links” to a richer, more interactive page with three SERP features filling the viewport above the fold: images, a featured snippet and the “People also ask” box.

SEO 107

SEO B2C Transform User-Generated 107

Marketing Insider Group

AUGUST 30, 2021

We have access to so much great tech in marketing and sales: analytics, SEO software, site crawlers, automation, bots, AI, and email campaigns; It’s easy to forget that we are writing for people at the end of the day—not just the mighty algorithms. Even further, you might enjoy checking out works by Neuroscientist and Professor Edmund T.

Whitepaper 95

Whitepaper CMO Marketing Marketers 95

Moz

MAY 20, 2019

There are some great resources on Moz about data visualization such as Demystifying Data Visualization for Marketers , a video of Annie Cushing’s talk at MozCon 2014, and A Visualization Prescription for Impactful Data Storytelling , a Whiteboard Friday video by Lea Pica.

SEO 64

SEO Whitepaper Transform Communications 64

AWeber

NOVEMBER 22, 2023

AI (such as writing assistants, analytics, and more) can help you make better choices so your efforts are more likely to be successful. For example, Coaches Natalie and Joeel Rivera offer transformation-based courses on Udemy.

eBook 104

eBook Marketing Plan Influencer Marketing Marketing 104

Exposure Ninja

JULY 5, 2022

BERT models, short for Bidirectional Encoder Representations from Transformers, helping Google understand how the words in a search query work together. The Pigeon update was launched in July 2014 , with the goal of improving local search. Looking to get a better understanding of Google Analytics 4? The HTTPS/SSL Update.

Transform 52

Transform Law Health Analytics 52

Marketing Insider Group

DECEMBER 10, 2014

Time to list our favorite stuff from 2014 so we can reflect on what we learned, what we found interesting, and what we shared. I also listed some of my own favorites to come up with this list of the 19 best content marketing blogs of 2014. Here Kristi provides a basic overview for the most important ways to use Google Analytics.

Content Marketing 111

Content Marketing Transform Marketing Marketers 111

Search Engine Land

SEPTEMBER 26, 2023

He fondly remembers this transformative update. Enter E-A-T (Expertise, Authoritativeness and Trustworthiness), a concept that’s been in Google’s quality rater guidelines since 2014. Eventually, Google shifted its focus to newer ventures, like Google+, and in 2014, it was time to bid Orkut farewell. “So

SEO 119

SEO Transform User-Generated Health 119

Marketing Insider Group

JANUARY 7, 2015

There were a lot of digital marketing changes in 2014. With companies globally spending an estimated $135 billion on content marketing in 2014, staying ahead of the curve and seeing down the road isn’t only wise creatively — it’s essential financially and strategically. The whole company has to undergo a digital transformation.

Transform 110

Transform User-Generated Millennials Marketing 110

Search Engine Land

JANUARY 30, 2023

Client in-housing, competition for talent top digital agency concerns 2019: Marketing Land’s Digital Agency Survey found the sector was weathering digital transformation well, but the growth of data-driven marketing made it clear where they needed to hire. What Time Does Super Bowl 2014 Start? Who’s Tops?

Search Marketers 83

Search Marketers SEO Transform Marketing 83

Econsultancy

DECEMBER 13, 2021

since the survey first began in 2014. However, it appears that marketers plan to prioritise this investment in Artificial Intelligence tools (47%) more than in customer analytics (45%) or customer satisfaction (43%). The Digital Transformation Monthly. Employment & recruitment.

Advertising 52

Advertising Advertisers Retail Shoppers 52