2014, B2C and Brand Management - Marketing Pro Pulse

The CMO Six-Pack: How to Pump Up Your Pipeline

Adobe Experience Cloud Blog

JANUARY 28, 2014

Author: Brian Kelly It’s no longer enough for a CMO to create “clever taglines” or choose “color palettes” – in 2014, the CMO must be a master of technology. It’s like a two-way mirror that allows you to gain a complete picture of your customer and promote your brand in response. CUSTOMER MANAGEMENT. Did You Know?

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

JUNE 27, 2023

Social media manager. Brand manager. View this post on Instagram A post shared by The Traveling Unicorn (@thetravelingunicorn) In 2014, Wolfley joined MeUndies as a customer experience specialist where he talked to strangers about their underwear, a catalyst to launching his formal social career.

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Marketing Pro Pulse

The CMO Six-Pack: How to Pump Up Your Pipeline

Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

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