Duct Tape Marketing

JANUARY 8, 2015

Inbound vs. Outbound Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing, and today’s guest post is from Jolynn Oblak – Enjoy! There are two basic types of marketing – inbound and outbound.

Outbound Marketing 72

Outbound Marketing Inbound Marketing Direct Mail Whitepaper 72

Content Marketing Institute

OCTOBER 22, 2017

Content marketing generates over three times as many leads as outbound marketing and costs 62% less. Content marketing is not only cheaper than outbound marketing; it also generates more leads. Contentmarketing costs 62% less than outbound marketing & generates 3x as many leads, says @demandmetric.

Outbound Marketing 112

Outbound Marketing Content Marketing Traditional Marketing User-Generated 112

Businesses Grow

JANUARY 15, 2024

Content fueled this concept of inbound marketing. Instead of cold-calling customers ( outbound marketing ) we could produce relevant content that would auto-magically bring leads to our website. I didn’t publish the Content Shock post until January 06, 2014. On every place we publish, whether it is B2B or B2C.

Outbound Marketing 117

Outbound Marketing Inbound Marketing Content Marketing B2C 117

Customers.ai

AUGUST 15, 2023

We helped B2C businesses find millions of customers. Marketing becomes way more focused and efficient. In the last year we pressed hard on the gas of targeted outbound marketing to grow our leads and sales — unlocking our growth potential. We’ve doubled our team. We increased another company’s email engagement by 5.5x.

Outbound Marketing 68

Outbound Marketing Transform Customer Acquisition Inbound Marketing 68

Marketing Insider Group

JULY 1, 2020

Content Marketing Is Too Valuable for Both Consumers and Brands to Ever Go Away. The number one reason that content marketing is important is that your customers appreciate it. Content marketing generates 3 times as many leads as outbound marketing, drives six times higher conversion rates, and has the potential for a 7.8-fold

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Thought Leadership 145

Sprout Social

OCTOBER 17, 2016

Resource Your Guide to Social Media Targeting Via Sprout Use Your CTA Button In 2014 Facebook unveiled a new call-to-action button for businesses. However, even B2C companies can get value from LinkedIn depending on your target audience. Included as a top LinkedIn business page of 2014. Increased Facebook clicks 8.5 source ).

Social Media Marketing 112

Social Media Marketing User-Generated Marketing Marketers 112