Content Marketing Institute

OCTOBER 22, 2017

That’s because there are other ways to engage with brands – better ways (*cough* content marketing *cough*). By 2014, they saw around 5,000. Content marketing rakes in conversion rates six times higher than other methods. Traditional marketing is starting to look a little sad at this point, but let’s keep going.

Outbound Marketing 112

Outbound Marketing Content Marketing Traditional Marketing User-Generated 112

Hubspot Marketing

JULY 10, 2018

Social media is now a critical component of B2B marketing. It often doesn’t cost much for paid ads compared to traditional advertising costs, but offers broad mileage. However, unlike B2C where social media is among the most effective digital marketing channels , it’s more complicated in the B2B market.

Inbound Marketing 144

Inbound Marketing User-Generated Whitepaper Email Marketing 144

Marketing Insider Group

JULY 1, 2020

It becomes easier to achieve your marketing goals with future content because you already have a foundation in place – a vast content library of written, visual, and experiential content, all designed to resonate with your target buyers. This is in contrast to traditional marketing. What’s the average spend on content marketing?

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Thought Leadership 145

Sprout Social

OCTOBER 17, 2016

Resource Your Guide to Social Media Targeting Via Sprout Use Your CTA Button In 2014 Facebook unveiled a new call-to-action button for businesses. However, even B2C companies can get value from LinkedIn depending on your target audience. Included as a top LinkedIn business page of 2014. Increased Facebook clicks 8.5 source ).

Social Media Marketing 112

Social Media Marketing User-Generated Marketers Marketing 112