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I outline the story in our Content Optimization System (COS), copy and paste it into a Google doc, find a good photo to accompany it, do research, write, proofread, and carry it back over to our COS. But how does that work, and how have other brands put it into practice? They’re my very own personal blogging habits. The Example.
Remember when having a verified account on social media was a dream for most influencers and creators, and a “must-have” for brands to testify their authenticity? Following the same steps, Instagram launched the blue mark in 2014 , right after achieving 300 million users worldwide and becoming bigger than Twitter.
Their users connected with their brand and quickly became evangelists of the site. This is all done with a simple, clean-cut, and branded web design. In 2007, they showcased their brand online with this smart and simple design. 2014 - The Rise of Inbound. Many more have moved onto their COS platform.
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