Remove 2014 Remove CMO Remove Inbound Marketing
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MarTech’s CRM experts to follow

Martech

She joined the company in January, after a long, successful tenure at Salesforce, where she held various leadership roles president of the advisory board, CMO, and general manager of the Platform and Trailhead businesses. Forbes named her one of the world’s most influential CMOs three years in a row.

CRM 114
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How Should I Structure My Marketing Automation Team?

Adobe Experience Cloud Blog

They must have a deep knowledge of marketing automation, working to both improve and demonstrate marketing’s contribution to pipeline and revenue. A content manager is responsible for creating smart, compelling content that supports both strategic and tactical marketing and sales initiatives. Director of Marketing at Marketo. “

CRM 134
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56 Reasons Why Content Marketing Works

Marketing Insider Group

We hope you can walk away with a better understanding of Content Marketing – and even convince your CEO – why this should be your number one marketing priority. 56 Reasons Why Content Marketing Works: 2014 Edition from NewsCred. Content marketing is necessary to efficiently build your business.

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How Should I Structure My Marketing Automation Team?

Adobe Experience Cloud Blog

Marketing automation admins must have a deep knowledge of marketing automation, working to both improve and demonstrate marketing’s contribution to pipeline and revenue. A content manager is responsible for creating smart, compelling content that supports both strategic and tactical marketing and sales initiatives.

CRM 119
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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Joe Pulizzi Joe is the founder of Content Marketing Institute, a leading content marketing resource. He won the ‘John Caldwell Lifetime Achievement Award’ from the Content Council in 2014. His book, Epic Content Marketing, was in Fortune’s ‘5 Must-Read Business Books of the Year’ in 2014. Why should you follow him?