Adobe Experience Cloud Blog

OCTOBER 1, 2013

The rate of mobile adoption has eclipsed that of all previous technology change waves: by 2014, more than 25% of all global internet traffic will be mobile (up from less than 1% in 2009), and more people will be accessing the internet on mobile devices than on traditional PCs. This is especially true for the Millennials (aka Gen Y).

Millennials 134

Millennials Thought Leadership User-Generated Energy 134

Marketing Insider Group

JANUARY 7, 2015

There were a lot of digital marketing changes in 2014. Companies got serious about content marketing, brands and publishers embraced native advertising , millennials were pushed into the spotlight , and big data made it possible for content creators to figure out exactly whom they were targeting.

Transform 110

Transform User-Generated Millennials Marketing 110

Hubspot Marketing

MAY 1, 2017

There’s nothing worse than taking the time to produce something highly customized, only to find out you’ve sent it to someone who doesn’t have the decision-making power you need. It was an effort to reach millennials , in which each bottle contained one of the most popular first names assigned to that generation. 3) Coca Cola.

Personalized Marketing 145

Personalized Marketing COS Branding Price 145