Remove 2014 Remove Digital Marketing Remove Key Performance Indicator
article thumbnail

10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer Marketing

In it, I’ll walk you through what are widely considered the key metrics to track when it comes to measuring your content marketing ROI (return on investment) , KPIs (key performance indicators), and all the other acronyms business leaders love. It was (and is!) high-quality content, too.

article thumbnail

How to Create Automated Email Campaigns: A Step-By-Step Guide

Vertical Response

The new frontier in digital marketing is old-school: email! Recently, analysts have discovered the incredible advantages of email marketing campaigns. Email marketing is more effective than Twitter and Facebook advertising— by almost 4000%. Ready for the future of digital marketing? Decide on SMART Goals.

Law 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Cracking the Code of Data-Driven Marketing

Duct Tape Marketing

She specializes in articulating effective, efficient digital strategies for organizations using the latest channels to drive results. She is the founder of Sleek Marketing, which offers hands-on education on digital marketing in the Boston area. So Christina, welcome to the show. We are in our ninth year in going strong.

article thumbnail

Why the shift from ‘conversions’ to ‘key events’ in GA4 is a game-changer

Martech

The recent shift from “conversions” to “key events” in (GA4) represents a significant change that digital marketers, especially SEO professionals, need to understand and act on. This article explores the implications of this change and insights on how to leverage it to elevate your marketing reporting.

article thumbnail

Why the shift from ‘conversions’ to ‘key events’ in GA4 is a game-changer

Search Engine Land

The recent shift from “conversions” to “key events” in (GA4) represents a significant change that digital marketers, especially SEO professionals, need to understand and act on. This article explores the implications of this change and insights on how to leverage it to elevate your marketing reporting.