Remove 2014 Remove eBook Remove Outbound Marketing
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How Personalized Retargeting Can Optimize Your B2B Ads

Adobe Experience Cloud Blog

According to the most recent Chango Retargeting Barometer, one in five marketers already has a dedicated budget for retargeting, and over 50% of marketers plan to increase their retargeting budgets in 2014. It isn’t enough to allocate a digital marketing budget and hope for the best.

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How to Make Content the Voice of Strategy

Duct Tape Marketing

I’ve updated the calendar element with my plan for 2014. My editorial themes for 2014: January – Planning and organizational development. February – Offline marketing. March – Content marketing. May – Outbound marketing. June – Marketing automation. July – Marketing strategy.

eBook 78
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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Take this one step further, from providing value to your buyer to providing value to society, and you’ve landed on the future of content marketing – purpose driven brands. Where content stands out is that a brand owns the distribution channels – the website, the in-person events, the social media profiles, the eBook series.