Remove 2014 Remove Management Remove Product
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Are Marketers More or Less Productive in the Office? [New Data]

Hubspot Marketing

The remote work productivity debate will never end, and frankly, it shouldn't. Leaders and employees alike should never stop being critical of how time is spent and seeking improved productivity levels. Where are other marketers most productive? The work-from-home grapevine is never short of productivity quips.

Product 121
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5 key trends we’re seeing in B2B marketing

Martech

Traditionally, only simple products were suited to “mail order” (now ecommerce); products like copier paper and replacement parts. Marketers have plenty of tools and skills to help account managers achieve their goals. But programs with more modest production values can be very effective, too. This is a good thing.

eCommerce 132
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How to Master Product Launches: Strategies That Stand the Test of Time

Duct Tape Marketing

How to Master Product Launches: Strategies That Stand the Test of Time written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Jeff Walker In this episode of the Duct Tape Marketing Podcast, I interviewed Jeff Walker, a renowned expert in product launches with over 30 years of experience in the industry.

Product 93
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China leads the world in generative AI use

Martech

These statistics come from an extensive global survey of 1,600 decision makers in genAI strategy or data analytics in organizations across key sectors conducted by Coleman Parkes for data management and analytics vendor SAS. But what is meant by full implementation? “There are a lot of governmental mandates for the use of generative AI.

Transform 143
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Your Expo Hall Game Plan: Make the Most of Marketo’s Marketing Nation Summit 2014

Adobe Experience Cloud Blog

As you make a list of sponsors to explore at Summit, ask yourself if you’re missing technology in any of these key areas: Website management – A content management system is the backbone of your website. Depending on your goals, you can look at solutions that provide content creation, content production, or content distribution.

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How Marketers Can Play an Essential Role in Climate Change Education

SMEI

For example, Patagonia launched an ad campaign in 2019 with the goal of encouraging customers to reduce their carbon footprint and purchase sustainable products. The company was also awarded a Climate Leadership Award for their efforts in reducing carbon emissions across their products and services.

Education 276
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10 Best Free Project Management Budget Templates for Marketers

Hubspot Marketing

And with so many different facets of marketing to consider — branding and creative, product marketing , event hosting , and so forth — your marketing project management budget can disappear fast. We’ve got you covered with a look at the top essential project management budget templates for marketing plans — plus a free download.