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Are Marketers More or Less Productive in the Office? [New Data]

Hubspot Marketing

Without oversight from managers and social pressure from colleagues, some employees will struggle to clock in on time and work hard all day until it's time to clock out. Managing remote teams requires the acquisition of new tools (video conferencing software, file sharing, etc.). Here's what marketers have to say about the debate.

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10 Best Free Project Management Budget Templates for Marketers

Hubspot Marketing

Let's face it: Executing a successful marketing project requires time, energy, and money. And with so many different facets of marketing to consider — branding and creative, product marketing , event hosting , and so forth — your marketing project management budget can disappear fast. Spendesk [Excel].

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Litmus Behind the Scenes: Managing our Remote Engineering Team

Litmus

By the summer of 2014, remote work was going so well that our founders decided to extend the opportunity to all employees. I manage both engineers and engineering managers across a range of skill levels and tenure. What tools do you use to stay productive? But a few key points are: Managing presence is important.

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Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Content Marketing Institute

Widen, a digital asset management company, launched its educational arm WidenUniversity in 2014 to help customers master the complexities of topics like metadata , governance , and analytics. The social media management tool Hootsuite offers free courses, which have been taken by more than 200,000 professionals.

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This day in search marketing history: January 8

Search Engine Land

With Bing Pages, brands can manage their profiles across Microsoft products, including Bing Search. 2014: CEO Marissa Mayer introduced the new news app at CES. 2014: In How should I address a small duplicate content issue? 2014: For SMBs, The Time Is Now To Embrace Search Advertising by John Cosley.

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85+ Expert Predictions for Content Marketing in 2019

Content Marketing Institute

Here’s a peek at what some of the other prognosticators believe the industry has in store for the next year: I think a growing number of businesses will stop thinking about content marketing as a separate discipline and instead realize that all good marketing involves content marketing. AllisonWert Click To Tweet.

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Event Marketing – The One Secret To Killer Events

Marketing Insider Group

” Jo Roberts is the Senior Product Marketing Manager at MarketingProfs host of their awesome B2B Forum. According to Jo, MarketingProfs benefits from a very large list of subscribers, so (frequent) email marketing comes out on top of our tactics list for direct attendee acquisition and revenue.