Marketing Insider Group

JUNE 18, 2015

The Lincoln Motor Company, Land Rover and Cadillac are three automotive brands that have struggled in recent years with brand identity, and now are leveraging content marketing to transform their perception and engage new, desired audiences. Despite a strong year for the luxury automobile market, Cadillac sales dipped 6% in 2014.

Automobile 104

Automobile Content Marketing Transform Marketing 104

Hubspot Marketing

JULY 6, 2018

If, instead of a negative feedback loop, Best Buy used market research, they might not have been as effective in targeting aspects of their service most directly impacting their customers. In 2014, Microsoft hired a new CEO, Satya Nadella, to deal with Microsoft’s toxic work culture. Trader Joe’s.

Non-Profit 144

Non-Profit Retail Food Price 144

Search Engine Land

JANUARY 15, 2023

Day Google doodle promotes King’s message of unity. 2014: Local SEOs and people familiar with Google+ Local theorized about on how this happened and shared suggestions o how to guard against future hijackings. 2014: The domain and keywords in that “domain send less and less” ranking signals to the overall Bing ranking algorithm.

Search Marketers 78

Search Marketers Real Estate SEO Marketing 78

Content Marketing Institute

OCTOBER 22, 2017

#Contentmarketing costs 62% less than outbound marketing & generates 3x as many leads, says @demandmetric. Outbound marketing is the old way of doing business. Outbound marketing consists mainly of promotional messages that try to tell consumers how great a brand, product, or service is. Click To Tweet. Two words: Ad.

Outbound Marketing 112

Outbound Marketing Content Marketing Traditional Marketing User-Generated 112

Neil Patel

JANUARY 22, 2021

eBay eliminated that in 2014. eBay Store subscribers get: Free listings and discounted fees on sales A traffic boost Listing optimization tools Easy “out of office” capabilities Terapeak access at no cost Promotions Manager access Business services discounts. Spring for Promoted eBay Listings. Conclusion.

SEO 120

SEO Shipping Manufacturing Price 120

Hubspot Marketing

JANUARY 21, 2019

Global marketing is the act of focusing a product on the needs of potential buyers in other countries. Typically, a global marketing strategy requires a business to do new market research, identify countries where the business's product might be successful, and then localize the brand to reflect the needs of those communities.

Global Marketing 145

Global Marketing Marketing Strategy Marketing Marketers 145

Hootsuite

OCTOBER 1, 2019

A man stands in front of a large ship grounded by Typhoon Haiyan in Tacloban, Leyte, Philippines, on 18 April 2014. A group of men relax and drink Tuba (coconut wine) on a table off the beach in Tacloban, Leyte, Philippines, on 20 April 2014. ?????? Have you done your target market research ? Time to level up.

User-Generated 112

User-Generated PR Law Shipping 112