Adobe Experience Cloud Blog

MAY 10, 2018

Coca-Cola’s “ Share a Coke ” campaign from 2014 executed mass personalization perfectly. Don’t fear extending your brand into new markets and industries. Brands should try not to appear too knowledgeable, but they should leverage customer information to create better brand experiences.

Branding 134

Branding Transform Thought Leadership Energy 134

Adobe Experience Cloud Blog

JULY 30, 2018

Complete and total immersion to new or old eyes is no longer a thing of urban legend. In 2014, Facebook bought Oculus Rift, the then up-and-coming virtual reality hardware and software company , for a staggering $2 billion. Statista projects that the VR market will grow to $40 billion in two years’ time. Growth Potential.

Thought Leadership 92

Thought Leadership Marketing Marketers Entertainment 92

Hubspot Marketing

JANUARY 21, 2019

What Is Good Global Marketing? Global marketing is the act of focusing a product on the needs of potential buyers in other countries. 9 on Interbrand's Best Global Brands 2014. Easier said than done, right? Innocent Drinks. Innocent Drinks is the leading smoothie company in the U.K.,

Global Marketing 145

Global Marketing Marketing Strategy Marketing Marketers 145

SocialPilot

FEBRUARY 9, 2024

Joe Pulizzi Joe is the founder of Content Marketing Institute, a leading content marketing resource. He won the ‘John Caldwell Lifetime Achievement Award’ from the Content Council in 2014. His book, Epic Content Marketing, was in Fortune’s ‘5 Must-Read Business Books of the Year’ in 2014. Why should you follow him?

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Digital Marketer

MARCH 13, 2023

Attend digital marketing conferences and events Whether you’re looking to build your skills, explore new marketing strategies, or connect with like-minded professionals, attending industry conferences can be an invaluable experience.

Digital Marketing 86

Digital Marketing Market Trends Gen Z Marketing 86

Adobe Experience Cloud Blog

MARCH 17, 2017

For bonus points, I’m not caught by surprise when my CEO mentions a new marketing technology.— Emily Dick , Director of Marketing at QuickMobile. Each Summit, Marketo introduces the latest and greatest new features to their platform. I want to not only know but be on-site to test out the new product.—

Thought Leadership 118

Thought Leadership CRM Advertising Advertisers 118

Customers.ai

FEBRUARY 7, 2024

Starting his journey in 2014 with a minimal salary, he embarked on learning e-commerce and advertising without knowing English. Since its inception in 2014, Vassallo and her team have driven over $100 million in revenue for their clients, focusing on holistic, data-led strategies.

Transform 86

Transform eCommerce Non-Profit Advertising 86

Content Marketing Institute

JULY 18, 2018

It was May 2014, and the content marketing team was celebrating the one-year anniversary of its digital magazine for one of the most prestigious financial services brands in the world. The audience was growing steadily, and the sales group loved the insight and new opportunities that the magazine produced. Click To Tweet.

Content Marketing 85

Content Marketing CMO Thought Leadership Marketing 85

Search Engine Land

MARCH 17, 2023

While trust is not a new marketing concept, it does not get the attention it deserves in most SEO strategies. In 2014, they went after ad-heavy sites (above the fold) with the "top-heavy algorithm." Having ads on your site is among the most important negative ranking factors, as the recent Yandex code leak shows.

SEO 94

SEO Health eCommerce Retail 94

Buffer Marketing

APRIL 10, 2024

In 2014, making money on social media was a feat for a select few people like travel creator Gabby Beckford ( @packslight ), who made $2,000 for six Instagram posts in the same year. It wasn’t a viable path for most creators — and there weren’t many options in the first place.

Affiliate Marketing 118

Affiliate Marketing Non-Profit Finance Promotion 118

Moz

FEBRUARY 24, 2021

In 2014, the UK’s Office of Communications tested the technological proficiency of children versus adults only to find that the average 6-year-old outperformed those in their 40s. It’s safe to assume most members of this new generation have a solid grasp of technology, and a skill set that rivals people much older.

Gen Z 73

Gen Z SEO Millennials Analytics 73

AWeber

NOVEMBER 22, 2023

There’s a lot to do when starting a coaching business , and you don’t want to spend the majority of your time on marketing. But new marketers often spend so much time promoting their services that they can’t keep up with the workload. Then imagine you did it all on a shoestring budget in just a small amount of time each day. ?

eBook 104

eBook Marketing Plan Influencer Marketing Marketing 104

Hubspot Marketing

AUGUST 21, 2017

In June 2014 , LinkedIn finally jumped on the cover photo bandwagon and starting rolling out the ability for users to add a background photo to their personal profiles. In fact, LinkedIn gave this coveted creeper feature a facelift in February 2014, so the information it provides is even better than ever. 25) Email your LinkedIn Group.

User-Generated 145

User-Generated Marketing Marketers Promotion 145

DirectMail2.0

OCTOBER 23, 2024

Eric Vessels, CXO at Taktiful Kasey Cotulla, Owner/President at Delta Print Group Peter Schaefer, Partner at New Direction Partners Transcript: 0:00 welcome everybody thank you for coming to our webinar um you know a bunch of us 0:06 are in different places and have things that have distracting us I’ll tell you for me I’m at the 0:12 mtac (..)

Non-Profit 59

Non-Profit Direct Mail Price Finance 59