Hubspot Marketing

OCTOBER 28, 2024

Editor's Note: This post was originally published in June 2015 and has been updated for freshness, accuracy, and comprehensiveness. Now you have my secret sauce for finding business video ideas, and you have 15 video content ideas to choose from for your campaign.

Video Marketing 112

Video Marketing User-Generated Marketers Marketing 112

Jeff Bullas

JANUARY 12, 2023

Open AI was founded in 2015 by Elon Musk and is expected to be valued at $29 Billion at its next round of funding. Artificial Intelligence has been promising for a long time to disrupt almost any industry that is knowledge based and relies on data and information. One platform is now starting to deliver.

Transform 274

Transform Non-Profit User-Generated Communications 274

Hubspot Marketing

FEBRUARY 18, 2025

And, in March 2015, the very first Morning Brew was sent out following todays format. I remember sending out an email saying, I want to take this newsletter a little bit more seriously. If you want to help me, let me know. I brought on a few people, and we moved to an email platform. We created a template.

Entertainment 104

Entertainment Key Performance Indicator Retail Copywriting 104

Backlinko

AUGUST 22, 2024

Total number of user reviews and ratings on the platform increased from 320 million in 2015 to more than 1 billion today. The number of reviews on Tripadvisor reached 1 billion to date ( Tripadvisor ) According to company data, users on Tripadvisor contributed 1 billion reviews and opinions to date.

User-Generated 97

User-Generated Price Branding Customer 97

Hubspot Marketing

AUGUST 12, 2024

When I asked him how SEOs were figuring out how to optimize for Google’s AI Overviews , he reminded me that “there was a time” — October 2015 — “that Google really pushed forward a new format called AMP.”

SEO 127

SEO User-Generated Fashion Product 127

SocialPilot

DECEMBER 18, 2024

So, if youre still curating your Instagram feed like 2015, its time to shift your resources to producing Reels. Getting New Followers Reels are discoverable by non-followers, making them a powerful tool for growing your Instagram base. A study found that Reels result in 22% more new followers than videos on your feed.

Entertainment 98

Entertainment Real Estate Promotion Management 98

Hootsuite

JANUARY 31, 2025

— @muumuse.com on Bluesky (@MuuMuse) November 8, 2024 While Carpenters first studio album was released in 2015, the Grammys ruled that 2024s Short n Sweet was her breakthrough album, making her eligible to compete for Best New Artist. Rename the category Best Breakout Artist or Best Person We Finally Became Aware Of or something!

User-Generated 96

User-Generated Social Media Marketing Management Branding 96

Dreamgrow

NOVEMBER 6, 2022

I was a “Review Club” regular back in 2015-2016. Welcome to my AMZ Tracker review. The post AMZ Tracker Review: The Truth in 60 Seconds appeared first on Dreamgrow.

eCommerce 130

eCommerce 130

Backlinko

MARCH 13, 2024

Android accounted for more than half of the mobile operating system market for the first time in 2015, with a 53.65% share at a time and continued its dominance as the most-used mobile operating system among worldwide users. Android had the highest recorded market share of 46.42% in 2015 (vs. 42.58% 2015 50.85% 46.42% 2016 53.19% 45.2%

Branding 123

Branding Marketers Marketing 123

Chief Martec

FEBRUARY 10, 2025

They’re a fun awards contest we’ve been running since 2015, where marketing teams send in a single slide that illustrates their martech stack and how they think about it. You can see all 300+ entries from the past 10 years: 2015 , 2016 , 2017 , 2018 , 2019 , 2020 , 2021 , 2022 , 2023 , and 2024. ” you say.

New Technology 62

New Technology Education Promotion Management 62

Hubspot Marketing

AUGUST 25, 2022

Best Website Designs from 2015 – 2014. Best Website Designs from 2015 – 2014. Award: Site of the Day (6/6/2015), Awwwards. Award: Site of the Day (5/19/2015), Awwwards. Award: Site of the Day (7/4/2015), Awwwards. Award: Site of the Day (4/4/2015), Best Website Gallery. Best Website Designs from 2020.

Place 145

Place Promotion Transform Product 145

Practical eCommerce - Marketing

DECEMBER 16, 2022

Launched in 2015, the company has scaled to 180 employees. Pura makes and sells smart fragrance diffusers controlled via a phone app. CMO Daniel Lacey tells the story. The post Homes Smell Better with Pura appeared first on Practical Ecommerce.

CMO 117

CMO eCommerce 117

Search Engine Land

NOVEMBER 9, 2023

Google has been “relatively stable” since August 2015. In the past seven years, Googe’s search market share has bounced around from 91.1% (December 2015) to 93.37% (February 2023). Google is still as dominant as it has been since 2015. But we can actually go further back than that on StatCounter.

Search Marketers 110

Search Marketers Gen Z Marketers Marketing 110

Martech

FEBRUARY 10, 2025

In 2015, ad fraud caused $4.6 The question is: Are advertisers, agencies and publishers ready to take the next step or are we willing to leave billions of dollars at risk? A persistent problem, a promising solution Ad fraud has long been a drain on the digital advertising ecosystem. billion in annual losses in the U.S.,

Advertisers 80

Advertisers Advertising Education Communications 80

Search Engine Land

SEPTEMBER 22, 2023

Google denied manipulating ad auctions at SMX Advanced 2015 – eight years before admitting it actually does. The SMX Advanced 2015 clip was resurfaced by Tinuiti’s VP of Research, Andy Taylor, who claims Dischler made the denial in response to a presentation he had just given. That’s just not what we do.”

Price 106

Price Advertisers Advertising Search Marketers 106

Marketing Insider Group

MARCH 23, 2020

Since I launched Marketing Insider Group in June of 2015, we have been publishing articles, creating deep thought leadership in the form of e-books, webinars and in-person keynotes, and using this approach as our only source of leads, revenue, and new clients. — Rand Fishkin (@randfish) February 4, 2015. The Build-Up.

Thought Leadership 145

Thought Leadership Customer SEO Digital Marketing 145

Search Engine Land

JULY 8, 2024

May 20, 2015: Google changed the name to Google Search Console from Google Webmaster Tools. I’ve compiled a short history of my SEO bromance with Google Search Console over the years to give you a glimmer of how we got here. June 2005: Google Webmaster Tools (now called Google Search Console) was launched.

SEO 106

SEO Transform Health eCommerce 106

Search Engine Land

JANUARY 11, 2023

Google Panda was one of Google’s most significant spam-fighting algorithmsl First launched in February 2011 , the final confirmed refresh was Panda 4.2 , which started rolling out July 18, 2015. 2015: Google was planning to soon announce a major update to their Google Translate App that enabled real-time, automated translation.

Search Marketers 106

Search Marketers Health Law Marketers 106

Search Engine Land

JANUARY 13, 2023

2015: In the past, if your images were hosted off your website’s domain, it was very unlikely Google would crawl them for Google News. 2015: Return on investment rose as revenue outpaced the rise in spending. 2015: You could track, over time, what Google Now Cards Google showed you each day. Google Opens A Visitor Center.

Search Marketers 108

Search Marketers Non-Profit SEO Marketers 108

Marketing Insider Group

AUGUST 7, 2020

The best infographics of 2015 are some of content marketing’s finest examples of visually engaging content. This one might be the most viral infographic of 2015. Here are the 10 infographics we feel most effectively combine originality in design while bringing clarity to numbers and recognition to the brands who’ve created them.

Content Marketing 144

Content Marketing Energy Education Marketers 144

Search Engine Land

OCTOBER 25, 2023

We started tracking Google’s Main Knowledge Graph (Knowledge Vault) in 2015 in our proprietary software, Kalicube Pro. Google has performed a significant update to the Knowledge Vault every summer since 2015. The Knowledge Vault is where Google stores its “facts” about the world.

Finance 134

Finance SEO Health Promotion 134

Buffer Marketing

MARCH 1, 2024

Here’s who weighed in: Adnan Issadeen , Security and Compliance Engineer Years at Buffer: 8 Retreats attended: Madrid (2017), Singapore (2018), San Diego (2019) Åsa Nyström , VP Customer Advocacy Years at Buffer: 11 Retreats attended: San Francisco/Lake Tahoe (2013), Thailand (2013), Cape Town (2014), Sydney (2015), New York (2015), (..)

Logistics 21

Logistics Energy Food Communications 21

Hubspot Marketing

APRIL 19, 2023

In 2015 and 2016 H&M partnered with Coachella organizers to launch #HMLovesCoachella, a clothing collection that captures the boho aesthetic the festival is known for. Since 2015, Revolve has hosted Revolve Festival, an invite-only party for celebrities and influencers.

Fashion 109

Fashion Influencer Marketing User-Generated Branding 109

Kuno Creative

APRIL 7, 2022

Researchers at Wyzowl , a leading animated video explainer company, reported that 87% of the video marketers they spoke to earned a positive return on investment from their videos — a 33% jump from 2015.

Video Marketing 111

Video Marketing Marketing Plan Marketers Marketing 111

Hubspot Marketing

SEPTEMBER 27, 2023

In 2015 Beyoncé famously turned down $6M cash from Uber to perform at a corporate event, instead taking the payment in equity which was valued at $300M in 2019. Pay Me in Equity Some celebrities are opting out of cash payments in favor of equity in the companies they work with.

Branding 122

Branding Entertainment Advertisers Advertising 122

Martech

JUNE 7, 2022

Since its start in 2015, Discord has grown to over 100 million active users. Down the road, fans on the Samsung US server will be able to participate virtually at hybrid events that are also held at the brand’s physical New York store, Samsung 837 (located on 837 Washington St.). They’ll stay plugged in for future developments like NFT drops.

User-Generated 119

User-Generated Digital Marketing Promotion Product 119

Backlinko

JUNE 20, 2024

billion 2015 $233.72 Here’s a detailed breakdown of Apple music subscriber growth since October 2015: Date Apple Music Subscribers October 2015 6.5 Here’s a table with Apple’s annual revenue since 2009: Note: Apple’s fiscal year ends on the last Saturday of September. Year Apple Annual Revenue 2009 $42.91 billion 2010 $65.23

User-Generated 97

User-Generated Marketers Marketing Customer 97

Martech

APRIL 8, 2022

trillion from 2021 to 2025, a compound annual growth rate (CAGR) of 7% — substantially above the 5% CAGR from 2015 to 2019. Annual worldwide spending on marketing continues to increase and will reach $4.7 trillion by 2025, according to a Forrester report. This is an increase of $1.1 The biggest spenders.

Transform 117

Transform Global Marketing Retail Marketers 117

Search Engine Roundtable

DECEMBER 20, 2022

Since 2015 Google has been serving lighter-weight and thus faster-loading web pages over Web Light to some devices that just don't have the speed or capabilities to load the heavier version of the page. Well, that is now done; Google retired Web Light.

98

98

Search Engine Land

FEBRUARY 1, 2023

Firefox Deal Continues To Boost Yahoo As US Search Share Grows Again In January 2015: StatCounter said, conclusively, that the Firefox deal was responsible for Yahoo’s recent movement. Yandex Rolls Out Mobile-Friendly Algorithm In Russia, Code Name Vladivostok 2016: Pages that were not mobile-friendly might not rank as well.

Search Marketers 117

Search Marketers Shoppers SEO Marketers 117

Backlinko

MARCH 11, 2024

Q3 2015 6 hours 20 minutes -0.8% There has been a reported increase in screen time among tweens (8-12 years old), from 4 hours 36 minutes in 2015 to 5 hours 33 minutes in 2021. Date Average Screen Time Annual Change Q3 2013 6 hours 9 minutes N/A Q3 2014 6 hours 23 minutes +3.7% Q3 2016 6 hours 29 minutes +2.6%

Entertainment 99

Entertainment 99

Martech

APRIL 15, 2024

It was taken private in 2015 for about $5.3 Informatica, founded in 1993, offers subscription-based data management services and helps automate tasks for more than 5,000 active customers, according to its website. billion by a consortium that included Permira and CPPIB. Informatica went public again in 2021. Why we care.

CRM 101

CRM Management Customer Marketing Strategy 101

Search Engine Land

JANUARY 6, 2023

2015: Torrent Freak study reveals the number of Google’s takedown notices were up 75% from 2013. 2015: Yahoo saw a nearly 2 point search market share gain in the U.S. 2015: Reaching The Modern Family: Cross-Device Advertising Is A Must by John Cosley. Google Link Removal Requests Climb To 345 Million In 2014.

Search Marketers 114

Search Marketers Manufacturing SEO Marketers 114

Martech

JANUARY 23, 2023

Raab in 2015, which stands for the splice of marketing, advertising, and technology. Dig deeper: Enterprise Customer Data Platforms: A Marketer’s Guide What is “madtech “ ? It’s a term used to signify the growing convergence of marketing and advertising technologies. ” Clearcode blog Get MarTech!

CMO 107

CMO Advertisers Advertising Customer 107

Search Engine Land

OCTOBER 13, 2022

This is similar to Google dropped the named Webmaster Tools for Search Console in 2015. Name change : From Google Webmaster Guidelines to Google Search Essentials, because, well, Google doesn’t think webmaster is a term used much these days and/or it is too narrowly focused.

SEO 126

SEO Management 126

Search Engine Land

MARCH 24, 2023

Google Adds Subdomain Support To Change Of Address Tool In Google Webmaster Tools 2015: You could now communicate subdomain moves in Google Webmaster Tools Change of Address tool. Google Launches Major Push To Get Local Businesses Online, Improve Data 2015: New site offered tools, content and solicited business owners to update information.

Search Marketers 106

Search Marketers PR Non-Profit SEO 106

Search Engine Land

JANUARY 1, 2023

2015: The outage to Yahoo’s dedicated search site lasted more than four hours. 2015: What people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. 2015: Breaking The Glass Ceiling Of Search Through Acquisition by Matthew Barby. by Brittany Page.

Search Marketers 104

Search Marketers Manufacturing Marketers Marketing 104