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This day in search marketing history: February 10

Search Engine Land

Video: Chris Elwell, CEO behind Search Engine Land and SMX, talks business — and that time Sergey Brin skated on stage 2020: In this installment of Barry Schwartz’s vlog series, he also chatted with Elwell about how everything got started, working with Danny Sullivan and how he manages everything in this company.

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This day in search marketing history: March 10

Search Engine Land

Google Analysis Shows Over 80% Of HTTPS URLs Not Displaying In Google’s Search Results 2015: Despite many sites already supporting HTTPS, 80% of those URLs did not show in the Google search results because the webmaster was communicating to Google to display the HTTP version. Users could follow news publications/blogs or industries.

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This day in search marketing history: January 13

Search Engine Land

2015: LinkedIn’s new customized search functionality was designed to help you find people, jobs or posts faster. 2009: Bartz was praised for her management and deal brokering skills but had never run an internet company, and had no advertising background. 2010: The Five Core Patterns Of Conversion Marketing by Brian Massey.

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The 5 Elements of an Effective Digital Marketing Strategy for 2017 and Beyond

Adobe Experience Cloud Blog

An effective digital marketing strategy for 2017 looks almost nothing like a strategy from 2015. So how do you create a scalable digital marketing strategy? We talked to six leading digital marketing experts to get their unique insights on strategy teams, tips, tools, metrics, and more. Digital Marketing Metrics.

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Study: The Most Popular Sales Funnel Software in The World (2021), by Market Share

Markinblog

In general, this tool lets you create landing pages, sales pages, accept payments, and manage the entire sales funnel with just a few clicks of a button with no coding skills required. It offers many tools for setting up membership sites, a funnel builder, create landing pages, video hosting, and managing affiliates. Founded: 2015.

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Communicating martech’s value in a slowing economy

Martech

While it may not be possible to stop marketing from being impacted in a downturn, there is an opportunity to try and mitigate how much marketing is impacted by drawing a straight line from marketing performance to business performance. Customer relationship management (CRM). Customer experience and journey management.

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Growing Your Business with Email Marketing Templates

Duct Tape Marketing

I have been considering the following topics: Top 5 summer ferret toys of 2015. Drew Frayre is a digital marketing analyst at Chimaera Labs. He manages SEO, web analytics, and content marketing for clients in the tech space. Do you know anyone who would be a better fit for this type of content? Best, Drew.