Hootsuite

FEBRUARY 12, 2015

Use social media for content promotion. Social media dovetails nicely with content marketing, because it creates new, low-cost avenues for content promotion. Hootsuite (@hootsuite) February 11, 2015. Plus, social media helps making and maintaining that initial connection easy on the budgets. Monitor your competitors.

Social Media Marketing 76

Social Media Marketing Management B2C Whitepaper 76

Sprout Social

JANUARY 10, 2017

Brian Cordonnier, a Platform Engineering Manager on Sprout’s Publishing Squad, embodies this commitment both in his work at Sprout and his hobbies outside of the office. Started at Sprout: January 2015. You started as a Software Engineer, and you’re now an Engineering Manager. Name: Brian Cordonnier.

Management 77

Management Finance Food Place 77

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. Seventy percent of marketers expected to spend more on social media ads in 2015 than in 2014. marketers were using promoted Tweets. That’s no small number.

Advertising 112

Advertising Advertisers User-Generated Promotion 112

Marketing Insider Group

APRIL 20, 2020

Any company can promote psychological safety – and reap the benefits. If you can cultivate a culture that promotes psychological safety, you can transform a stagnant work culture, fostering engagement and a high level of collaborative work. This needs to start with management. Psychological safety starts with empathy.

Transform 131

Transform CMO Promotion Management 131

Sprout Social

AUGUST 2, 2016

For example, some of the most optimal hashtags uses include: Promotions. Measure Your Efforts: By using third-party social media management software like Sprout Social, you can track hashtags within your most important networks. This will help your cross-channel promotions and make it easier to use hashtags for each major network.

Promotion 112

Promotion Food Social Media Marketing Analytics 112

Hootsuite

APRIL 7, 2022

In 2021, only 9% of marketers were using TikTok to promote their business. Just as TikTok was once merely “the dance challenge app”, Discord was launched in 2015 as a niche app for the gaming community. Brands can advertise on Reddit, through promoted posts, banners, and homepage takeovers. Source: Statista.

Gen Z 145

Gen Z Finance User-Generated Transform 145

Sprout Social

JANUARY 28, 2020

After they opened Instagram advertising to all businesses in 2015, it grew exponentially, and by 2017 reached 1 million advertisers. As we’ve mentioned, you create your Instagram ads right inside the Facebook ads manager. This makes it easy since you get to manage your Facebook and Instagram ads all in the same place.

Advertising 145

Advertising Advertisers User-Generated Promotion 145

Search Engine Land

MARCH 17, 2023

Yahoo Loses Market Share As Some Firefox Users Return To Google 2015: Google had become increasingly aggressive in trying to lure back users. GetListed Tool Relaunches As Moz Local 2014: Agencies and business owners could use the tool to research where their listings appeared online, manage claiming and verification and listings submission.

Search Marketers 113

Search Marketers SEO Marketing Marketers 113

Hootsuite

JANUARY 27, 2020

For instance, in 2015, Facebook introduced the “See First” feature to let users choose which Pages they’d like to see at the top of their feeds. They also started downranking Pages that posted a high volume of overly promotional organic content. Manage your Facebook presence alongside your other social media channels using Hootsuite.

Real Estate 145

Real Estate Entertainment B2C Promotion 145

Adobe Experience Cloud Blog

OCTOBER 2, 2014

Promote Your Business with Mobile Ads. In fact, some sources have predicted that the mobile market will generate $400 billion by 2015 – in the U.S. Because the keypads are also smaller, search terms are likely going to be shorter too. Mobile ads are known to convert at a relatively high rate.

SEO 134

SEO Thought Leadership User-Generated Promotion 134

Hubspot Marketing

MAY 18, 2022

Promoting emergent leadership within your team is all about fostering an environment of collaboration and ownership. As a manager , you will serve as a resource while allowing your team to take the lead. To recap, emergent leadership: Promotes ownership and independence over one’s work. Fosters a collaborative environment.

Communications 117

Communications Promotion Place Management 117

Hubspot Marketing

OCTOBER 7, 2022

Use this time to share the upcoming campaigns, content, and offers that marketing will be promoting that week. Have a monthly meeting with sales managers. Marketing and sales managers should meet on a monthly basis to analyze results and evaluate their service-level agreement. Build follow-up email templates for your promotions.

Key Performance Indicator 145

Key Performance Indicator Marketing Marketers Promotion 145

Search Engine Land

FEBRUARY 1, 2023

Google local knowledge panel testing promotion box 2017: It allowed Google My Business owners to post deals and promotions below their core listing. Firefox Deal Continues To Boost Yahoo As US Search Share Grows Again In January 2015: StatCounter said, conclusively, that the Firefox deal was responsible for Yahoo’s recent movement.

Search Marketers 117

Search Marketers Shoppers SEO Marketing 117

Martech

DECEMBER 5, 2022

Her understanding of business and email has fueled her desire to help others, most notably as president and co-founder of Women of Email , an association of 8,000+ aimed at promoting leadership and cultivating professional growth among women in the email space. Company: Postmark Website: JustineJ Twitter: @meladorri (10.6K followers).

Email Marketing 119

Email Marketing CMO Marketing Marketers 119

Neil Patel

OCTOBER 25, 2020

Basically, if you need any type of creative strategy, work, or promotion, they can help you get it done.”. Ultimately, marketing agencies partner with a company to develop, manage, and execute its marketing strategy to achieve defined business goals.”. Take Google, for example. And this was the case with Google.

Market Research 136

Market Research Marketing Marketers Analytics 136

Search Engine Land

JANUARY 13, 2023

2015: In the past, if your images were hosted off your website’s domain, it was very unlikely Google would crawl them for Google News. 2015: Return on investment rose as revenue outpaced the rise in spending. 2015: You could track, over time, what Google Now Cards Google showed you each day. Google Opens A Visitor Center.

Search Marketers 108

Search Marketers Non-Profit SEO Marketing 108

Hubspot Marketing

JANUARY 25, 2021

Workshops can be offered both virtually and in-person, and while they aren’t traditionally promotional, they’re usually centered around a topic relevant to the business … which makes a company seem more credible in their field. You can cross-promote (i.e. Email is another popular and effective way to promote events.

Event Marketing 145

Event Marketing Non-Profit Entertainment Marketing 145

Content Marketing Institute

MAY 14, 2018

Detail the broad range of use for video – to build brand awareness, to show corporate responsibility, to promote, to entertain, to educate, etc. Marketers using video saw revenue grow 49% faster than those who were not ( Aberdeen, 2015 ). Location scouting and management. Management of the budget and timeline. Scheduling.

Video Marketing 111

Video Marketing Marketing Strategy Key Performance Indicator Transform 111

Content Marketing Institute

MARCH 15, 2018

These are interactive mobile ads that offer advertisers much greater flexibility to promote content assets. Use @Facebook Canvas for greater flexibility to promote your #content assets. Facebook created Instant Articles in 2015 to help publishers’ articles load faster in news feeds. Facebook Canvas. lukekintigh Click To Tweet.

Promotion 111

Promotion Transform User-Generated Advertising 111

Sprout Social

OCTOBER 4, 2016

However, data from Sprout Social’s 2015 Index revealed seven in eight social messages sent to brands go unanswered within 72 hours. From the brand side, Instagram engagement comes in two primary forms: Managing incoming messages and mentions. Instagram Engagement: Managing Comments & Mentions.

User-Generated 110

User-Generated Food Communications Management 110

Hubspot Marketing

MARCH 4, 2025

Ive been in content marketing since early 2015. Content planning software is a tool that helps you organize, schedule, track progress and post-dues, and manage your content creation process with teammates in one place. Its straightforward setup made it easy to manage workflows and hit deadlines. Encourages collaboration.

Price 70

Price User-Generated Analytics Management 70

Search Engine Land

JANUARY 7, 2023

With Bing Pages, brands can manage their profiles across Microsoft products, including Bing Search. 2020: Page owners could use Bing Pages to aggregate social media links, publish contact details, customize Outlook profiles with images and content and promote social media posts. Google handles reconsideration requests in batches.

Search Marketers 91

Search Marketers Non-Profit Marketing Marketers 91

Search Engine Land

MARCH 9, 2023

Google Analysis Shows Over 80% Of HTTPS URLs Not Displaying In Google’s Search Results 2015: Despite many sites already supporting HTTPS, 80% of those URLs did not show in the Google search results because the webmaster was communicating to Google to display the HTTP version. Users could follow news publications/blogs or industries.

Search Marketers 87

Search Marketers User-Generated Marketing Marketers 87

Sprout Social

AUGUST 26, 2020

When Heroes of the Dorm, a collegiate-level Heroes of the Storm tournament, made its ESPN debut in 2015, the nerd jokes and sarcastic Tweets that followed were pretty much inevitable. — Tyler Batiste (@TyBatiste) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015.

Marketing Strategy 111

Marketing Strategy B2C Marketing Marketers 111

Adobe Experience Cloud Blog

APRIL 28, 2016

For their December 2015 index, Fiksu pegs the average cost per installs (CPIs) on a monthly basis for iOS CPI at $1.46 For example, the CircleBack app, which allows you to manage your contacts, personalizes user onboarding based on the user’s actions. Users tend to install fewer apps and abandon them after only a couple of days.

Thought Leadership 134

Thought Leadership Marketing Marketers Food 134

Hootsuite

SEPTEMBER 2, 2021

Social media managers hopping on to a short call to hear about a new platform we should be on pic.twitter.com/sagFLxpuiM. One thing to note: On Reddit, it’s highly frowned upon to insert any self-promotion into answers. As the group admin, your business has the right to set rules about things like self-promotion. Get Started.

Entertainment 145

Entertainment Thought Leadership Social Media Marketing Education 145

Hootsuite

FEBRUARY 24, 2020

Just so it’s clear – I have/would never give permission for use of my son’s photo to promote any agenda of this vile man or that disgusting party. A post shared by Doe Deere (@doedeere) on May 17, 2015 at 9:05am PDT. Understanding Image Copyright appeared first on Hootsuite Social Media Management. Try it free today.

Social Media Marketing 145

Social Media Marketing Law Non-Profit User-Generated 145

Sprout Social

JANUARY 21, 2021

Rolling out the same campaigns and promotions with identical marketing messages is lazy at best. For example, tools like Sprout can help you answer the following questions: What are people saying about specific products or promotions? The same rings true for sales personnel that manage frequent objections and questions.

Marketing 143

Marketing Marketers Analytics Health 143

Hubspot Marketing

OCTOBER 28, 2019

If their website promoted a different message or campaign than the one you found on their Instagram account, you’d have a hard time understanding the gist of the brand, right? Sales promotions. Identify your channel managers. This is important for two reasons: 1) that manager is the expert on their channel (e.g.

Marketing 144

Marketing Marketers Key Performance Indicator Traditional Marketing 144

Hootsuite

SEPTEMBER 30, 2019

Brands can use Mini Programs to offer special promotions, share games, and even recreate apps they offer outside of the platform. Mobike’s code manages to deliver its brand proposition and a way to connect in a clever animated GIF. Promote awareness with a branded game. Nike 10k Womens Race 2015 Campaign from John Koay on Vimeo.

Transform 111

Transform Marketing Marketers Finance 111

Content Marketing Institute

NOVEMBER 26, 2017

Fast-forward to fall 2015 when we were planning for 2016. That year, working with Joe and Audience Development Manager John Hanson, we determined that a “complete profile” (translation: usable and actionable) would include: First name. Segment promotional #emails to make the #content more relevant to the recipient, says @cmcphillips.

CRM 109

CRM Finance Promotion Content Marketing 109

Bannerflow

AUGUST 17, 2021

in 2015 to a projected 19.5% Their ads tend to have a colour palette that mimics the shoes they are promoting. In 2015 the Gymshark website crashed on Black Friday. For example, they utilised the feature of a slider to help promote Samsung’s Frame TV. In 2020, global e-commerce sales rose to $26.7

Advertising 98

Advertising Advertisers Retail Shoppers 98

Neil Patel

NOVEMBER 4, 2020

When the Apple Watch first came out in 2015, there were 3,000 apps available for download. There are so many Apple Watch apps that can be used to promote products and services. Customer Relations Management Apple Watch Apps. Apps can make tasks more efficient, such as note-taking, project management, and scheduling.

CRM 145

CRM Health Management Product 145

Martech

FEBRUARY 22, 2023

Interestingly, despite having 368 million monthly active users globally and under new management, the report did not mention Twitter. As older millennials are in their mid-30s and almost 40, they have also been promoted to managers and directors, leading teams. About 60% of TikTok users in the U.S. are 50 and up.

Millennials 117

Millennials Gen Z User-Generated Marketing 117

Adobe Experience Cloud Blog

MARCH 23, 2018

Raconteur cited executive search firm Heidrick & Struggles, revealing the proportion of European CEOs with a marketing background to have grown from 15% to 21% between 2011 and 2015. It also pointed out current Tesco CEO Dave Lewis being responsible for Unilever’s Dove Real Beauty campaign.

Customer 134

Customer Thought Leadership Analytics Finance 134

Hubspot Marketing

SEPTEMBER 17, 2023

We’re inundated with email daily — making it hard to keep track of tasks and manage your workflow. To make this whole process work, you'll need to get rid of the Social and Promotions tabs. ( Editor's note: This article was originally published in June 2015 and has been updated for comprehensiveness.

Promotion 123

Promotion Content Marketing Management Product 123

Adobe Experience Cloud Blog

MARCH 6, 2017

In fact, because of these developments, investments in AI startups has risen in recent years—increasing from $145 million in 2011 to $681 million in 2015, according to CB Insights. From Google’s autonomous cars, iRobot’s Roomba, and Intuitive Surgical’s da Vinci Surgical System to Ozobot, credit card fraud, and crime management.

Transform 134

Transform Thought Leadership Marketing Marketers 134