Remove 2015 Remove Market Research Remove New Markets
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AI agents for marketing — I talked to experts about the benefits

Hubspot Marketing

Of course, the most famous part of our promised 2015 was the Mattel Hoverboard. Because Im a marketer, AI tools have flooded my working world with the promise of revolutionizing my department and company. Prepared marketing teams will benefit the most from AI agents. Tools improve and promises grow.

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4 Differences Between Creative and Marketing Agencies

Neil Patel

Difference #1: Market research vs user research. Market research is a core business function. Through market research, you can validate a business opportunity, examine the economic forces at play by investigating key industry trends and the competition, and get an idea of your potential market size.

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The Alexa of Marketing: Helping Win Customers and the Boardroom

Adobe Experience Cloud Blog

Raconteur cited executive search firm Heidrick & Struggles, revealing the proportion of European CEOs with a marketing background to have grown from 15% to 21% between 2011 and 2015. Another example was Procter & Gamble’s former UK marketing chief Roisin Donnelly joining the board of Just Eat. Knowing Your Wins.

Customer 134
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13 Businesses With Brilliant Global Marketing Strategies

Hubspot Marketing

Global marketing is the act of focusing a product on the needs of potential buyers in other countries. Typically, a global marketing strategy requires a business to do new market research, identify countries where the business's product might be successful, and then localize the brand to reflect the needs of those communities.

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How to Create Detailed Buyer Personas for Your Business [Free Persona Template]

Hubspot Marketing

The good news is, they aren't that difficult to create. It's all about how you obtain your market research and customer data, and then present that information within your business. And if you're a HubSpot customer, add your persona to your HubSpot Marketing Platform by following this step-by-step setup guide.

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10+ Examples of Awesome Integrated Marketing Campaigns

SocialPilot

With this new marketing campaign, only one phrase increased visitors to Budweiser’s website and sealed the marketing campaign’s efficacy. To counter that, Southwest unveiled its new “Transfarency” campaign in 2015 to reiterate its traditional claim of being the greatest bargain in the sky.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

This web marketer can be found expressing his fondness for AI and what it holds for us in the future on Twitter. 1 ‪‎Content Marketing‬ Influencer by Appinions, Onalytica, and other major platforms in 2014, 2015, and 2016. Jeff is a major player in content marketing, but his expertise doesn’t stop there.