Hubspot Marketing

AUGUST 20, 2019

of Millennials, 77.5% While 71% of teens claimed to use the platform in 2015, the number has now dropped to 51%. ( 54% of all people want marketers to put out more video content, and this is an excellent place to begin. Social media is the most relevant advertising channel for 50% of Gen Z and 42% of millennials.

Social Media Marketing 145

Social Media Marketing Gen Z Millennials PR 145

Hubspot Marketing

MARCH 22, 2018

IKEA also offers an AR app that lets you place 3D products in your home. 40% of millennials are already using voice search before making an online purchase. Starbucks created a Mobile Order and Pay app in 2015. These products are true-to-scale, so you can see whether the product will fit and how it’ll look in your space.

eCommerce 145

eCommerce Millennials Shipping Price 145

Hubspot Marketing

MARCH 8, 2021

Instagram's shopping features might be useful to your brand if you already have a presence on Instagram, target the Gen Z or millennial audiences, and have engaging or intriguing photo or video assets to market your product, brand, or service. Takeaways for Marketers. Next to each Buyable Pin's "Save" button was a blue "Buy It" button.

Gen Z 145

Gen Z eCommerce Shoppers Millennials 145

Sprout Social

NOVEMBER 28, 2016

It’s quickly becoming the first place people turn to for research and opinions. According to global market intelligence firm Mintel : 69% of people—including 82% of millennials—check online reviews before making a purchase. But determining where to place your digital footprint isn’t always easy. Go-to app for millennials.

eCommerce 111

eCommerce Shoppers Millennials User-Generated 111

Hubspot Marketing

OCTOBER 11, 2023

2015 - Discord launches as an instant messaging and voice chat platform for gamers. Image Source Google has noticed this switch, with one of its executives even saying that Google Search and Maps have lost searchers in younger generations who instead turn to apps like TikTok and Instagram to look for places to eat. 2014 - Musical.ly

Gen Z 133

Gen Z User-Generated Transform Social Media Marketing 133

Hubspot Marketing

JANUARY 9, 2023

Here are some alternatives if you want a backup in case Twitter changes too much or is no longer the place for your brand. Discord is a voice and chat platform launched in May 2015, and it now has over 150 million monthly users. Pro Tip: Fandom content as well as niche products and clothing lines typically do well on the platform.

Gen Z 131

Gen Z Marketers Marketing Millennials 131

Hubspot Marketing

FEBRUARY 3, 2020

For example, on average, Gen Z and millennials will only pay attention to online content for eight to 12 seconds. Consider using other techniques to draw attention, such as presenting a relatable pain point, offering a value proposition, or placing viewers into an action-filled scene when the video starts playing.

Gen Z 145

Gen Z Advertisers Advertising Energy 145

Hootsuite

JUNE 21, 2023

Almost half of millennials and more than a quarter of Gen X also rely on social to learn about investing. Put supervisory procedures in place. Hedge Fund A] took 3rd place for an options hedge fund with a monthly return of 2.79%. Thirteen years later, FINRA has quite a lot to say about social media. That’s not surprising.

Gen Z 120

Gen Z Communications Education Millennials 120

Content Marketing Institute

OCTOBER 3, 2018

Calvin Klein’s ongoing #MyCalvins campaign generates a seemingly endless supply of attractive millennials looking to become Insta-stars. In 2015, Groupon was hit with a class action lawsuit for stealing location-tagged photos from Instagram and using the images to promote those businesses with Groupon deals.

Law 111

Law Branding User-Generated Millennials 111

Adobe Experience Cloud Blog

AUGUST 18, 2016

On average, smartphone owners spend two hours a day accessing apps and websites on their phone and pick up or glance at their phones 150-200 times a day, according to Forrester Research’s 2015 report, “Vendor Landscape: Mobile Engagement Automation Solution.”

Transform 91

Transform Telemarketing Thought Leadership Real Estate 91

Hubspot Marketing

MAY 1, 2017

That is, until, a major life event takes place, like finding out that a baby is one the way. It was an effort to reach millennials , in which each bottle contained one of the most popular first names assigned to that generation. It was a game changer. That’s when routines are forced to change. Source: ShareaCoke.com. The Example.

Personalized Marketing 145

Personalized Marketing COS Branding Price 145

Hubspot Marketing

APRIL 9, 2024

Image Source Influencer Content Example: How a Tarte trip to Bora Bora took over TikTok Tarte, as a brand, has worked closely with influencers since 2015, with budgets for the trip getting larger over the years. Seen as “digital natives,” millennials and Gen X are often key decision-makers with purchasing power at organizations.

Advertisers 107

Advertisers Advertising PR Millennials 107

Sprout Social

AUGUST 23, 2016

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. 46% of millennials rely on social media when making purchase online. billion on social media advertising in 2015. Around 30-45 minutes a day is a good place to start.

Social Media Marketing 112

Social Media Marketing Millennials User-Generated Promotion 112

Hubspot Marketing

FEBRUARY 5, 2024

They placed a payment ring on the reporter’s middle finger and shared it across social media. These emails and their anonymous sender, Ope, are extremely popular among Nigerian Gen Zs and younger millennials. Although founded in 2015, it quickly established itself as one of the UK's most admired and trusted challenger banks.

Marketers 131

Marketers Marketing User-Generated Social Media Marketing 131

Hubspot Marketing

MAY 3, 2018

For instance, if your readers are millennials looking to start their own business, you probably don't need to provide them with information about getting started in social media -- most of them already have that down. Don't have buyer personas in place for your business? This is where creating your buyer personas comes in handy.

eBook 145

eBook SEO User-Generated Millennials 145

Duct Tape Marketing

FEBRUARY 22, 2016

The two companies have yo-yoed for first place since then, but the point is that Google is one of the most successful companies in the history of capitalism. 46% of B2B researchers are millennials. SEO Is An Integral Marketing Channel written by Guest Post read more at Duct Tape Marketing. How Did This Happen? There are more than 3.5

SEO 53

SEO Millennials Inbound Marketing Outbound Marketing 53

Hootsuite

NOVEMBER 4, 2019

There’s no doubt that in those 16 years, Facebook has firmly established itself as the place we get our news, learn about new products, and communicate with friends, family, and businesses, as you’ll see in the Facebook statistics below. That number from Pew Research is way down from 71% in 2015. Facebook turns 16 in 2020.

User-Generated 112

User-Generated Marketers Marketing Advertising 112

Duct Tape Marketing

JUNE 7, 2017

Physical loyalty cards are inefficient (and disliked by 33% of millennials) because it’s way too easy for customers to accidentally leave their card at home. In the final months of 2015 and beginning of 2016, more than 50% of online purchases were being made on smartphones and tablets. Mobile is the future. There, we said it.

Customer loyalty 67

Customer loyalty Millennials SEO Digital Marketing 67

Duct Tape Marketing

OCTOBER 4, 2017

John Jantsch: Especially in the millennials, the term portfolio career is … as opposed to my dad or even me, to some extent, I’ve been doing the same thing for 30 years, essentially. It gives you an opportunity to start the relationship from a very positive place, from a giving place. John Jantsch: Oh, nice.

Millennials 43

Millennials Price Food Affiliate Marketing 43

Hootsuite

OCTOBER 25, 2021

Over 2 hours a day , in fact, which is 30% more time than in 2015. There’s a place for every business on social media, but it’s not everywhere. OK, so you’ve got a plan and places to be. Budget-tracking app Mint does this well with their personal finance advice aimed at a Millennial/Gen Z audience. Get Started.

Promotion 145

Promotion Gen Z Social Media Marketing Fashion 145

Hootsuite

AUGUST 30, 2022

While the same number of Gen Zers as Millennials—both 84%—say marriage equality is either a good or neutral thing for society, Gen Z is more likely to say people using gender-neutral pronouns should be more accepted. This study grouped Gen Z and Millennials together, but the findings are clear: Short-form video is the future present.

Gen Z 109

Gen Z Millennials User-Generated Marketers 109

Hootsuite

DECEMBER 15, 2021

Its the small things that eventually lead us to a happier place #ittakestime #mentalhealthmatters #mentalhealth #dontgiveup. ? Gentleman – Dance Hits 2015. Because so many TikTok creators are millennials or Gen Z, it’s refreshing (and fun) to see older people on the app. Bloom (Bonus Track) – The Paper Kites.

Gen Z 145

Gen Z User-Generated Fashion Transform 145

Sprout Social

OCTOBER 17, 2016

Resource How to Find the Best Places to Guest Blog Use Hashtags Hashtags make it easier for people to discover your Tweets when searching for specific topics or keywords. Captured the attention of millennials on Twitter with its #watchthestove mixtape campaign. 91% of millennials are on Facebook. 30% of millennials in the U.S.

Social Media Marketing 112

Social Media Marketing User-Generated Marketers Marketing 112

Duct Tape Marketing

APRIL 2, 2025

And like, that's the caveat that as we know it, and I say this, because I myself being millennial, right? So you have all this noise that's taking place every single day. Carlos Gil (16:56.157) You know, I've been saying this, John, since probably about 2015 when I started speaking. John Jantsch (01:05.699) Yeah, yeah, yeah.

Marketers 67

Marketers Marketing Branding Communications 67

Marketing Insider Group

JULY 1, 2020

It becomes easier to achieve your marketing goals with future content because you already have a foundation in place – a vast content library of written, visual, and experiential content, all designed to resonate with your target buyers. Once you get your content marketing strategy going, it’s that positive snowball effect in action.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Thought Leadership 145

Econsultancy

DECEMBER 13, 2021

IAB UK’s CEO, John Maw, said of the findings, “We saw three years of change take place in just three months. As has been the case since the latter half of 2015, roadside locations accumulated the largest amount of revenue across all digital OOH environments in the second quarter, at above £80 million. A further 37.5%

Advertisers 52

Advertisers Advertising Retail Shoppers 52