Adobe Experience Cloud Blog

MAY 24, 2019

In 2016, SocialFlow observed a 42% drop in organic Facebook posts over a three-month period. In fact, 68% of marketers intend to increase their spend on social advertising in 2019, according to recent SocialMediaToday research. Social media. Organic vs. paid social: Which reigns supreme? It’s hard to beat a tweet.

Advertising 134

Advertising Advertisers Thought Leadership Customer Acquisition 134

Rock Content

SEPTEMBER 7, 2016

For example, your goal may look like this: “Generate 1,000 downloads of our holiday shopping eGuide by December 10, 2016.”. Your offer is the most important aspect of your holiday marketing campaign. Use your marketing automation platform to set up email nurtures to stay in contact, top of mind and engaged with your leads.

Whitepaper 65

Whitepaper Promotion Marketing Marketers 65

Adobe Experience Cloud Blog

JANUARY 20, 2014

alone, over 135 million people have smartphones, and that figure is expected to grow 40% to reach 192 million by 2016. As discussed in this ebook from Marketo , Marketers today need to understand that their email messages are potentially being viewed on mobile devices by a large – and growing – percentage of their target audience.

Whitepaper 134

Whitepaper Outbound Marketing Email Marketing Thought Leadership 134