Martech

DECEMBER 4, 2023

Marketers are dealing with audiences, and it’s understood that some people will fall through the cracks. The thing is, sometimes those “cracks” are actually opportunities or market segments you’re missing. Racist chatbots In 2016, Microsoft created a chatbot called Tay. And other times, they’re just smoke.

Marketing Strategy 123

Marketing Strategy Marketing Marketers Market Segmentation 123

Hootsuite

JULY 8, 2019

If you’re looking to connect with a niche group, or reach a new market segment, the right takeover host can help you do that. Your takeover host’s audience should match your target market , so take a close look at their followers. A post shared by Entertainment Weekly (@entertainmentweekly) on Mar 29, 2016 at 1:03pm PDT.

Gen Z 112

Gen Z Promotion Entertainment User-Generated 112

Duct Tape Marketing

JANUARY 14, 2016

5 Winning Strategies for Millennial Marketing written by Guest Post read more at Duct Tape Marketing. It’s no secret that millennials — young adults between 18-34 — are a hugely sought-after market segment. photo credit: shutterstock. Be Socially Connected.

Millennials 53

Millennials Entertainment User-Generated Marketing 53