Content Marketing Institute
OCTOBER 22, 2017
Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing has been moving at the speed of light in recent years. Content marketing rakes in conversion rates six times higher than other methods.
Sprout Social
AUGUST 23, 2016
Marketers spent more than $8.3 Social media for business is a necessity just like paid ads, flyers and other traditional marketing efforts. Despite all of these stats, some businesses still aren’t sold on social media as a marketing tool. — UPS Customer Support (@UPSHelp) August 16, 2016. sponsored.
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Sprout Social
JUNE 21, 2022
Here are some examples of direct marketing tactics: Telemarketing. Email marketing. Unlike traditional marketing and advertising campaigns, which are meant for mass audiences, direct marketing delivers tailored messages to a select few. Targeted online ads. Direct mail campaigns. Messaging campaigns.
Hubspot Marketing
JULY 10, 2018
LinkedIn is the top social media platform for B2B marketers , so it’s a viable channel to pursue. Source: 2016 Content Marketing Institute. As part of content marketing, blogging has its advantages. Businesses using content marketing experience 6x higher conversion rates vs. non-adopters ( Aberdeen ).
Neil Patel
AUGUST 19, 2021
In 2016, the search engine giant bought the video-sharing site and has integrated the platform with search results. Marketing for CPAs Frequently Asked Questions. The best way to market your CPA business is with digital marketing. Should I hire a marketing firm to promote my accounting business?
Contently B2C
NOVEMBER 10, 2016
At the beginning of 2016, Peloton Cycle asked its employees to share their New Year’s resolutions on YouTube. Last month, the at-home fitness brand took the number one spot on the Crain’s New York Business 2016 Fast50 , a list of the fastest-growing companies in New York. — Peloton (@onepeloton) October 31, 2016.
Rock Content
JUNE 24, 2020
In fact, interactive content can outperform traditional marketing efforts. We can mention at least 3 benefits of B2B interactive marketing: businesses that use it have higher engagement rates; businesses that invest in it learn more about their customers; users are more loyal to brands that provide great interactive content.
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