Remove 2017 Remove Customer Acquisition Remove Marketing Automation Platform
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5 Steps to Amplify Your Paid Social Campaigns

Adobe Experience Cloud Blog

Because of these changes, as a marketer, you need to supplement your organic posts with paid promotion to get your posts seen by your audience. In fact, eMarketer reports that by 2017, social network ad spending will reach $35.98 billion worldwide. Then, you can track the campaign data to identify which audiences responded the most.

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Personalized marketing: What it is, benefits & real-life examples

Use Insider

For a deeper look at Architect’s capabilities, check out our guide on the top marketing automation platforms across different categories. After deploying Insider, Slazenger experienced a 700% increase in customer acquisition and a 49x ROI in just eight weeks. This resulted in a 12% increase in CTR.