Marketing Insider Group

OCTOBER 11, 2017

In 2017, more brands created and shared video content than ever before. In ecommerce, competition for the attention of online consumers is fiercer than ever. The post Why Your Ecommerce Brand Needs to Start Producing More Video appeared first on Marketing Insider Group.

eCommerce 103

eCommerce Branding Digital Marketing Content Marketing 103

Marketing Insider Group

JULY 26, 2017

A study released by the US Census Bureau on July 14, 2017 states that non-store retail sales in June were up 9.2% So just how are these online retailers succeeding—and what can eCommerce […]. The post 5 Ways That Companies are Screwing Up Their eCommerce Growth appeared first on Marketing Insider Group.

eCommerce 67

eCommerce Retail Food Marketers 67

Sprout Social

NOVEMBER 28, 2016

Many businesses use social media ecommerce strategies to target their audience on social networks before consumers visit their online stores. If you’re still on the fence about adopting a social media ecommerce strategy, here are three important reasons why you need to do so, and fast: 1. jobs #ecommerce pic.twitter.com/5kVnNRymR5.

eCommerce 111

eCommerce Shoppers Millennials User-Generated 111

Backlinko

DECEMBER 27, 2024

Suppose you want to generate a description for a new ecommerce item. For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. A simple ChatGPT prompt could look like this: Write a 100-word product description for [insert product details].

Transform 111

Transform User-Generated Manufacturing eCommerce 111

Duct Tape Marketing

MAY 11, 2017

4 Onsite SEO Tips You Can’t Put Off in 2017 written by Guest Post read more at Duct Tape Marketing. Chances are you have more SEO opportunities than time in 2017. Even if your website is already responsive, you can’t avoid continued mobile optimization in 2017. 1 – Optimizing Mobile SEO & User Experience.

SEO 68

SEO eCommerce Product Marketers 68

Practical eCommerce - Marketing

AUGUST 12, 2022

The Twitter account for Steak-umm, the food brand, had 1,000 followers when it hired Nathan Allebach in 2017. He explains in this week's "Ecommerce Conversation.". The post Polarizing Tweets Pay Off for Steak-umm appeared first on Practical Ecommerce. By 2021 followers numbered 200,000.

eCommerce 98

eCommerce Food Branding 98

Sprout Social

JULY 13, 2021

In the first half of 2020, there were more than 10 million ecommerce live-streaming sessions online and by March there were 560 million people watching live-streams in China. As retailers increasingly experiment with shoppable live video, here’s what marketers need to know about the latest social ecommerce trend.

Retail 132

Retail eCommerce Fashion Shoppers 132

Marketing Insider Group

JANUARY 30, 2017

In ecommerce, loyal customers are valuable not just for their ability and willingness to provide you with good praise and support—but also for their ability to significantly impact sales. … The post How to Turn Your Customers Into Repeat Buyers: An Actionable Guide appeared first on Sellbrite.

Customer 100

Customer eCommerce Marketers Marketing 100

Hubspot Marketing

OCTOBER 11, 2023

It was shut down in 2017 after a decline in its user base. 2017 - TikTok became available in the United States in late 2017 and has since reached over 130 million downloads. It was shut down in 2017 after a decline in its user base. 2017 - ByteDance, TikTok’s parent company, purchases Musical.ly. 2014 - Musical.ly

Gen Z 134

Gen Z User-Generated Transform Social Media Marketing 134

Sprout Social

NOVEMBER 19, 2018

Mobile-first shopping grew by 20% from 2016 to 2017 and in 2018, consumers ranked social as their number one source of inspiration for purchases. A look back at holiday 2017. Small retail businesses (50 employees or less) received an average of 925 messages a day in November and December 2017. Sprout Social analyzed more than 2.9

Retail 111

Retail Tentpole Shoppers PR 111

Chief Martec

SEPTEMBER 20, 2022

I first came across Jay’s work with his 2017 landscape , where he’d mapped 83 companies across 8 categories of “channel” related software. Amazon (the consumer ecommerce behemoth) and AWS are both massive ecosystems. Last month, G2 provided empirical data of 103,528 software products reviewed on their site.

Transform 118

Transform Manufacturing Finance eCommerce 118

Sprout Social

SEPTEMBER 29, 2020

Snapchat also tends to work best with direct to consumer brands who can use the app to drive traffic to an ecommerce website or app. Dunkin’ (@dunkindonuts) June 2, 2017. These shoppable ads are ideal for ecommerce businesses. You donut want to miss our #NationalDonutDay lens on Snapchat today 6/2! ??: Collection ads.

Gen Z 141

Gen Z Millennials User-Generated eCommerce 141

Marketing Insider Group

SEPTEMBER 14, 2020

By the year 2021, Ecommerce Global B2C sales are predicted to reach 4.5 Since the beginning of 2017, mobile web traffic has accounted for about half of all large scale web traffic.(Statista). Customers made 108% more purchases using apps than they did on the mobile web during the 2017 holidays. Omnisend ). Think with Google) .

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Sachs Marketing Group

JANUARY 25, 2022

Instagram carousels are not a new feature, and were first introduced to Instagram in 2017. Instagram is gearing up to enable platform-wide ecommerce through small and large online retailers alike, and further empower advertisers to promote and sell their products on the app. So why bring them up now?

User-Generated 142

User-Generated Entertainment eCommerce Retail 142

Adobe Experience Cloud Blog

MAY 10, 2019

Cart abandonment is one of the biggest pet peeves for ecommerce brands. According to a 2017 Statista report , English users represent only 25.3% The average cart abandonment rate ranges from 69% to 81% across different industries, according to SalesCycle. As a result, they end up window shopping and adding products to their cart.

Thought Leadership 134

Thought Leadership eCommerce Customer Journey Promotion 134

Unbounce

NOVEMBER 27, 2023

/ Landing page optimization Mastering ecommerce conversion rate optimization: expert tips and inspirational examples By Alan O’Sullivan. 37 min read If you work on ecommerce projects and you’re not already BFFs with conversion rate optimization (aka “CRO”), you’re really missing out. What is a good ecommerce conversion rate?

eCommerce 59

eCommerce Shoppers Whitepaper Analytics 59

Martech

JANUARY 8, 2024

Years ago, I was working with an ecommerce team that would hire and fire based on what they saw in their Google Analytics dashboard. It’s hard to see anything like that happening in today’s world, where marketers are increasingly doubting the accuracy and veracity of their analytics data. The reason for this is one word: privacy.

Analytics 127

Analytics eCommerce Advertisers Advertising 127

Hubspot Marketing

AUGUST 30, 2022

What’s great about this podcast is that it doesn’t just focus on standard investments like 401Ks, stocks, and bonds – they also discuss artificial intelligence, ecommerce, NFTs, gaming, and more. In 2017, they expanded into the audio space by launching “Smart Money.”. Standout episodes: Factories of The Future.

Finance 28

Finance Real Estate Health Education 28

Martech

APRIL 12, 2024

BlueConic For B2C and B2B companies with significant experience across consumer goods, retail/ecommerce, media and publishing, telecommunications and financial services sectors. It’s an odd development and represents the first time these percentages have fallen since the organization began its surveys in 2017.

Customer 114

Customer B2C Transform Retail 114

Adobe Experience Cloud Blog

AUGUST 25, 2017

For example, moving purchase data from your eCommerce app into your marketing automation platform to understand past purchases. A 2017 study commissioned by the MarTech Industry Council found that marketers’ top frustrations with MarTech are too many technologies (50%), followed by problems integrating that tech (49%).

Digital Marketing 134

Digital Marketing Transform CRM Thought Leadership 134

Search Engine Land

JUNE 14, 2024

I’ll never forget spending $50,000 in month one to $500,000 by month three during a very unique time for YouTube advertising in 2017. In my experience with B2B and B2C brands, video is particularly effective for B2C, especially ecommerce. However, B2B brands that master video gain a significant advantage.

Branding 99

Branding B2C Education eCommerce 99

Sprout Social

JUNE 24, 2019

As of January 2019, 500 million people were using it on a daily basis–a 250% increase since 2017. And ever since the introduction of Instagram Story ads and full-screen Canvas ads in 2017, the platform has also seen a lot more advertisers promoting their products through Instagram Stories. Related Articles.

Advertisers 111

Advertisers Advertising eCommerce User-Generated 111

Neil Patel

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . Stryde — Best for eCommerce and B2C businesses. If you’re a B2C business or running an eCommerce store, Stryde is a superb choice because they specialize in eCommerce digital marketing for businesses of all sizes. So, that’s a TON of money. Source: Statistica.

B2C 133

B2C eCommerce Communications Digital Marketing 133

Hubspot Marketing

APRIL 13, 2020

The social channel made news in 2017 when it reached more monthly active users than Twitter. but news outlets describe it as being even more advanced than TikTok -- particularly when it comes to ecommerce. Reported Users: Projected to hit 500 million monthly active users in 2020. Since then the app's continued to grow.

Gen Z 145

Gen Z Millennials User-Generated eCommerce 145

Search Engine Land

APRIL 12, 2024

Following Snapchat’s footsteps, Meta’s Instagram Stories expanded vertically, introducing its ad placements in early 2017 after some initial tests in August 2016. In 2017, vertical video gained traction with the launch of Facebook Stories.

Advertising 91

Advertising Advertisers Transform User-Generated 91

Rock Content

NOVEMBER 6, 2017

As trick-or-treaters head home with their candy, eyes inevitably turn to the remaining 2017 holidays. Marketers likely began their preparations long ago, but with about four weeks remaining (at least as of publication), here’s a checklist – not of who’s been naughty or nice, but how to ensure your brand is optimized for Black Friday 2017.

Retail 40

Retail SEO PR User-Generated 40

Search Engine Land

NOVEMBER 17, 2022

Case in point: looking at an ecommerce brand that literally sells bacon online, I compared September 2022 vs. September 2009 website traffic by device and found that: . Prior to 2017, you’d even see as much as 50% lower CPC on mobile vs. desktop courtesy of less competition. In some scenarios, you still see that.

eCommerce 98

eCommerce User-Generated Price Search Marketers 98

Welcome Software

DECEMBER 5, 2022

However, with a strong wariness of ecommerce as ‘inherently antiluxury’, luxury goods made no rush to move into the world of online retail – the sector had no ambition to be like Amazon’s ‘everything store’ or even a high-end department store with a one-click and buy experience.

eCommerce 40

eCommerce Branding Shoppers Retail 40

Welcome Software

DECEMBER 5, 2022

However, with a strong wariness of ecommerce as ‘inherently antiluxury’, luxury goods made no rush to move into the world of online retail – the sector had no ambition to be like Amazon’s ‘everything store’ or even a high-end department store with a one-click and buy experience.

eCommerce 40

eCommerce Branding Shoppers Retail 40

Hubspot Marketing

AUGUST 25, 2022

Best Website Designs from 2017. Best Website Designs from 2017. Award: Site of the Year (2017), Awwwards. Award: Best Cultural Blog/Website, 2017 Webby Awards. ETQ takes a minimalist approach to ecommerce. Best Website Designs from 2022. Best Website Designs from 2021. Best Website Designs from 2020. Image Source.

Promotion 145

Promotion Place Transform Product 145

Hubspot Marketing

JUNE 26, 2019

This software is highly recommended by Joe Martinez, who was named one of PPC Hero’s top 25 PPC experts in 2017 and 2018. He says the PPC manager is helpful to both lead-gen and ecommerce accounts. Kenshoo offers a variety of advertising tools related to budget management, search, social, ecommerce, and app-based ads.

User-Generated 145

User-Generated Price eCommerce Management 145

Search Engine Land

JANUARY 11, 2023

billion on ecommerce purchases during the holiday season, an 8.6% 2017: Google said the feature is no longer around, and using a link:www.domain.com will likely return irrelevant results. 2017: A simple checklist to prep for the Google mobile-first index by Bryson Meunier. consumers spent $204.5 2011: Google vs.

Search Marketers 106

Search Marketers Health Law Marketers 106

Sprout Social

AUGUST 7, 2018

However in 2017, the platform announced the Pinterest Taste Graph. If you use a big ecommerce platform to sell products like Shopify, then you’ll be eligible for Buyable Pins. The Pinterest Promoted Pins feature emerged in 2017, giving modern brands the chance to upgrade their online efforts with cost-per-click campaigns.

Branding 111

Branding Promotion Price Food 111

Search Engine Land

NOVEMBER 1, 2022

Still, for some (outside of the ecommerce spectrum), interest begins to slow down as consumer focuses are laid elsewhere, and company priorities change. In 2018, JR Oakes tweeted his observations on how rankings changed month-over-month, with major changes around December 2017. This does not affect all business models.

SEO 85

SEO Real Estate Health eCommerce 85

Search Engine Land

JANUARY 2, 2023

Make 2020 the year for ecommerce to get better with the mobile experience by Duane Brown. 2017: 17 link resolutions for 2017 by Julie Joyce. 2017: The fake information epidemic and how it will hurt local search in 2017 by Wesley Young. 2017: Local SEO is about so much more than tools by Greg Gifford.

Search Marketers 86

Search Marketers Advertisers Advertising Marketers 86

Hubspot Marketing

JANUARY 30, 2020

The two brands collaborated on a gym bag in 2017, releasing it on the LSF blog and website: Image Source. Ecommerce (Lead Generation). In this category, readers can find posts like fashion obsessions, back to school looks, makeup tutorials, and more. It also has sponsorships, like the one shown below with Vooray.

Fashion 145

Fashion Food Thought Leadership eBook 145

Econsultancy

MARCH 11, 2022

The fact that consumers are dissatisfied if ecommerce websites take more than a few seconds to load or products longer than a day to be delivered speaks to the well-oiled fulfilment machine it has become. Today’s online shopping experience is often a highly polished operation.

Retail 75

Retail Shoppers Branding Transform 75