Remove 2017 Remove Inbound Marketing Remove Video Marketing
article thumbnail

The Ultimate Guide to Video Marketing

Hubspot Marketing

Brands need a video marketing strategy — this idea isn’t new. What has changed is how important video has become on every platform and channel. It’s no longer just one piece of your overall marketing plan. Video has absolutely dominated social. Why You Need to Focus on Video Marketing in 2018.

article thumbnail

The Best B2B Lead Gen Campaigns for Every Channel

Hubspot Marketing

A 2017 survey by research firm BCG showed 60% of B2B buyers used mobile in their recent purchases. Custom content influences 61% of consumers ( Dragon Search Marketing ). We don’t need to go far -- just search “inbound marketing” or its derivatives and you’ll come across HubSpot consistently. Facebook Lead Ads.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Account-Based Marketing Insights from #FlipMyFunnel

Adobe Experience Cloud Blog

They determined the goals and capacity model for sales and marketing teams based on these questions: How much and what % of revenue is expected to come from ABM vs. inbound marketing? Aside from having the right tools to support your ABM efforts, it’s critical to align sales and marketing. It’s More Than Marketing.

article thumbnail

36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Email Marketing + Dela Quist Jeanne Jennings Jordie Van Rijn Elliot Ross Skip Fidura Chad S.

article thumbnail

199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Here are 199 Digital Marketing Stats to drive your marketing strategy… Content Marketing Stats. On average, inbound marketing overheads 62% less per lead than outbound marketing, which is more traditional. Video Marketing Statistics. Mobile Marketing Statistics. Podcast Insights ).