Adobe Experience Cloud Blog

SEPTEMBER 7, 2018

Whether it’s your colleague wanting to talk about last night’s sports game, your boss requesting a last-minute status report, or the many phone calls scheduled for the day; all of these things add up and affect your productivity. To be productive and get more done, you need to control your time. Your time is finite.

Product 117

Product Thought Leadership Energy Entertainment 117

Content Marketing Institute

MAY 30, 2018

Delivering content in such a personalized, context-dependent way requires a strategic content management approach and a sophisticated tech platform most likely fueled by artificial intelligence. In other words, it requires systems and repeatable processes for creating and managing content in a way that can scale. Lack of budget (44%).

Management 111

Management Content Marketing Education Product 111

Rock Content

JUNE 26, 2023

To help meet its clients’ content creation needs, RivalMind began working with WriterAccess in 2017. The Solution: WriterAccess Managed Services In 2017, RivalMind decided to try Rock Content’s WriterAccess platform to meet their content needs.

Product 97

Product Manufacturing Food Management 97

Hubspot Marketing

NOVEMBER 16, 2022

Consider, for instance, how project management software can help you coordinate cross-functionally and ensure all team members have visibility into the tasks required to get a campaign off the ground. A CRM that integrates with a project management tool can empower each team member to become a better, more data-driven marketer.

Product 106

Product CMO CRM Management 106

Martech

FEBRUARY 26, 2025

Customer data is underutilized and the traditional approach of using a customer relationship management (CRM) platform to collect data from sales transactions is no longer enough, according to a new report. This is especially true of data on product usage and customer feedback from social media and review sites.

Transform 59

Transform CRM Product Customer 59

Hubspot Marketing

SEPTEMBER 29, 2023

Applying filters can help you manage new emails as they come in. For a more detailed checklist, check out our tips for managing your email inbox. When it comes to inbox productivity, IFTTT can do wonders for automating some of the more tedious, manual tasks. Consider clearing out your inbox on a monthly or quarterly basis.

Management 117

Management Price Place Product 117

Animalz blog

DECEMBER 14, 2023

There’s a hidden epidemic in the Product-Led Growth (PLG) movement, and it’s happening right under our noses: the waste of valuable by-products. This waste contradicts a core feature of Product-Led Growth (PLG): efficiency. This waste contradicts a core feature of Product-Led Growth (PLG): efficiency.

Product 115

Product User-Generated Thought Leadership Customer Acquisition 115

Hootsuite

MARCH 2, 2023

Brand safety matters for marketers because it directly impacts the reputation and image of the brand they’re managing. 67% of consumers say they would likely stop using a brand or product if they saw the brand’s advertising alongside false, objectionable, or inflammatory content. Comment management. Why does brand safety matter?

Management 113

Management Branding Advertising Advertisers 113

Hubspot Marketing

JULY 22, 2024

These branding rule books help graphic designers, marketers, web developers, community managers, and even product packaging departments present a unified vision of the brand to the public. Skype, now owned by Microsoft, focuses primarily on its product phrasing and logo placement. Barre & Soul See the full brand guide here.

Branding 115

Branding User-Generated PR Law 115

Backlinko

DECEMBER 27, 2024

A simple ChatGPT prompt could look like this: Write a 100-word product description for [insert product details]. This kind of AI is common with data analysts who need to manage risk and make data-driven decisions. Like this: As a Google app, Gemini is integrated with many Google products.

Transform 113

Transform User-Generated Manufacturing eCommerce 113

Set Up

JULY 23, 2024

In 2017, Wendy's viral tweets changed the course and set the standard for social media marketers everywhere. Whoever said bad press is still press may not have had a taste of Pepsi’s “ Live for Now ” ad in 2017. Ben & Jerry’s - Blends product promotion with cause-driven marketing. To be clear, not all waves are good.

Energy 59

Energy User-Generated Fashion Social Media Marketing 59

Hubspot Marketing

DECEMBER 5, 2019

At the moment, we don't encourage you to put all your money into Reddit ads or a community manager to build subreddits just yet. Reddit surpassed 330 million monthly active users in 2017. billion after 2017 funding rounds. 82% of Gen-Z people say they trust Reddit when it comes to learning more about products.

Gen Z 145

Gen Z Millennials User-Generated Advertising 145

Sprout Social

MARCH 31, 2020

Meanwhile, the ongoing coronavirus pandemic highlights the need for a social media crisis management plan. Indicators of a crisis could be anything from a flurry of negative comments to an outright boycott of your products. Product fails and customer criticism. Let’s look at some social media crisis examples below.

Management 145

Management Place Communications Promotion 145

Hubspot Marketing

NOVEMBER 6, 2024

Visitors lurking on your website want to know what real customers think of your product or service before they, too, take the plunge. If they're about to leave, throwing social proof to their faces is great in proving that they actually need the product or service in question.” Use customer reviews in your pop-ups.

User-Generated 81

User-Generated Marketers Marketing Advertising 81

Hubspot Marketing

MAY 26, 2017

The Most Common Marketing Problems We Face, According to the 2017 State of Inbound Report. Here's a look at this year's data: Image Credit: The 2017 State of Inbound Report. Generating enough traffic and leads was the top marketing challenge, according to the 2017 State of Inbound report. 4) Managing Your Website.

Inbound Marketing 145

Inbound Marketing eBook COS Marketers 145

Buffer Marketing

SEPTEMBER 5, 2024

  For example, take a look at how our Content team worked together back in 2017 to plan our editorial calendar.   Callout: If you’re curious about our project management process, check out the article on how we collaborate on the Content team. Our blog and writing process have seen many iterations throughout the years. 

Thought Leadership 105

Thought Leadership SEO Communications Place 105

Chief Martec

SEPTEMBER 20, 2022

I first came across Jay’s work with his 2017 landscape , where he’d mapped 83 companies across 8 categories of “channel” related software. Last month, G2 provided empirical data of 103,528 software products reviewed on their site. Disclosure: I manage HubSpot’s platform partnerships.).

Transform 118

Transform Manufacturing Finance eCommerce 118

Hubspot Marketing

MARCH 27, 2019

Prior to September 2017, YouTube provided a built-in tool that allowed you to edit your videos before publishing to the platform. However, as of last September 20, 2017, YouTube's Video Editor tool is no longer an option.

Price 145

Price SEO Product Management 145

Chief Martec

APRIL 12, 2022

Having reviewed hundreds of entries to The Stackies over the years — here are all of them from 2015 , 2016 , 2017 , 2018 , 2019 , 2020 , and 2021 — I’ve distilled 10 patterns that I’ve seen on their own and in combination together. Vendor Category Map. Here’s an example from SAS and their 2021 Stackie entry: 2.

Customer Journey 115

Customer Journey User-Generated CRM Place 115

The CMO Survey

AUGUST 28, 2019

On the negative side, 2 out of 3 marketing leaders state that they tend to focus on “managing the present” rather than “preparing for the future.” of marketing budgets in 2017 to the current 7.2%. 8—Customer Priorities: Customers are expected to prioritize excellent service and superior product quality in 2020.

CMO 130

CMO New Technology B2C Analytics 130

Hootsuite

DECEMBER 17, 2019

more important to viewers than production value. Watch time for videos on “which product to buy” doubled between 2017 and 2018. Brands on YouTube can take advantage of the fact that people are turning to YouTube videos more and more as they research and decide which product to buy. Get the free guide right now!

Advertising 145

Advertising Advertisers Millennials Marketing 145

Hootsuite

FEBRUARY 4, 2020

More than 500 million daily active users (last updated by Instagram in 2017). This is a massive jump from 2017 when a mere 24% said they preferred the site. The post Instagram Demographics That Matter to Social Media Marketers in 2020 appeared first on Hootsuite Social Media Management. It now has more than 50,000 followers.

Social Media Marketing 145

Social Media Marketing Gen Z Millennials Fashion 145

Hubspot Marketing

MAY 22, 2017

In 2017, the industry's love affair with Instagram isn't showing any signs of slowing down. While Everlane's account has no shortage of beautiful product imagery, they also feature photos of their customers wearing Everlane clothes, inspiring travel photography, and tips on food and art destinations in different cities around the world.

Fashion 145

Fashion Branding Food B2C 145

Litmus

AUGUST 24, 2021

Jaina Mistry, our Senior Manager of Email Marketing at Litmus, presented this preview text trick in an #EmailHacks session at Litmus Live back in 2017. Check out her two-minute talk here: We’ve been using this hack in our Litmus emails from the monthly newsletter and Litmus Weekly to product announcements and event invites.

Real Estate 144

Real Estate Email Marketing Branding Management 144

Hubspot Marketing

NOVEMBER 8, 2018

They created a fictional company called Acme Management Technology and wrote an entire business plan for them. In 2017, HubSpot partnered with General Assembly , an educational organization that teaches individuals and companies tech skills through on-campus and online classes, to create a business plan template for entrepreneurs.

Health 145

Health Education Product Management 145

Adobe Experience Cloud Blog

JANUARY 30, 2019

Just 50% of D&B survey respondents expressed confidence in the quality of their data—down from 75% in 2017. That person should work with a team, including members with roles such as software developer , program manager, project leader, data steward, and data analyst. And only 11% expressed extreme confidence in 2018.

Thought Leadership 134

Thought Leadership Marketing Automation Platform CRM Price 134

Hubspot Marketing

MAY 7, 2020

It found that 88% of shoppers use what's known as a Zero Moment of Truth — a discovery and awareness stage in a buying cycle where a consumer researches a product before buying it. By 2017, over 50% of consumers wanted to see videos from brands they supported — more than any other kind of content. Image Source. Video made a push.

Content Marketing 145

Content Marketing Shoppers eBook Marketers 145

Hubspot Marketing

MARCH 12, 2020

As a manager, you may wonder what your employee is doing when you can't track them in person. These figures will give you an idea of how the work style is growing, why employees are taking advantage of it, the opportunities it can provide management, and even a few challenges linked to it. Remote Employee Productivity and Behaviors.

Millennials 144

Millennials Analytics Communications Management 144

Hootsuite

SEPTEMBER 15, 2022

Nostalgia aside, this troll is one social media managers of all ages should avoid. These trolls can still be a nuisance for brand managers, but they could also provide a lot of fun social engagement. Someone lashing out because of your product or service isn’t the same as a troll spreading chaos for the sake of it.

Millennials 29

Millennials Management Health Branding 29

Sprout Social

JANUARY 28, 2020

After they opened Instagram advertising to all businesses in 2015, it grew exponentially, and by 2017 reached 1 million advertisers. As a visual platform, Instagram ads give you a great way to show off your product, and with Instagram shopping , you can even make it easier than ever for people to convert to customers right off the bat.

Advertising 144

Advertising Advertisers User-Generated Promotion 144

Hubspot Marketing

NOVEMBER 17, 2020

Once you are comfortable, podcast production still requires a significant investment of time. You have to brainstorm topics, reach out to guests, and record, before shifting to post-production and marketing. Knowledgeable and passionate marketers make developing blogs and podcasts more manageable with a better chance of success.

Gen Z 145

Gen Z Millennials Inbound Marketing Entertainment 145

Sprout Social

APRIL 26, 2018

Since joining Sprout in February 2017, Shweta has used her time here to not only grow in her career, but also take on new personal challenges. Name: Shweta Kapur Department: Engineering Started at Sprout: February 2017. Our engineering department generally consists of squads that focus on different pillars of the Sprout product.

Communications 110

Communications Analytics Place Product 110

Duct Tape Marketing

JULY 11, 2024

06:29] How do you find funding for all the music production costs? [11:16] He's been a financial advisor and planner for 25 years, launched her own registered investment advisory firm in 2017. Took a sabbatical from that career and then got back in it started my own firm, like you said, in 2017. This is John Jantz.

Transform 89

Transform Customer Email Marketing Product 89

Adobe Experience Cloud Blog

DECEMBER 20, 2017

How much are we spending to launch this new product? Allocadia’s Marketing Performance Management benchmarking research uncovered that 83% of the best-performing companies, those expecting bigger budgets and revenue growth, “often or always” align marketing performance goals to their company’s objectives.

Finance 134

Finance Key Performance Indicator Thought Leadership PR 134

Hootsuite

NOVEMBER 5, 2020

FedRAMP stands for the “Federal Risk and Authorization Management Program.” It standardizes security assessment and authorization for cloud products and services used by U.S. But the pace has really picked up since 2018, and there are now 204 FedRAMP authorized cloud products. What is FedRAMP? federal agencies. Source: FedRAMP.

Law 144

Law Health Finance Analytics 144

Search Engine Land

FEBRUARY 1, 2023

Google local knowledge panel testing promotion box 2017: It allowed Google My Business owners to post deals and promotions below their core listing. Google’s Mobile Moves Tighten Its Grip On Local 2011: Google was starting to leverage its massive local infrastructure across products. Honeycomb Puts Android 3.0

Search Marketers 117

Search Marketers Shoppers SEO Marketing 117

Litmus

AUGUST 6, 2021

You already know Litmus will help you create better emails faster, but is your team or manager onboard? Thousands of brands trust Litmus to maximize productivity throughout the entire email creation process. Originally published on August 22, 2017, by Jaina Mistry. We’ve got your back. Step 1: Educate your team.

Education 109

Education Management Branding Product 109